@Jordan Lach The capacity to serve their customers, community, memberships, executive teams etc... basically the conversational AI becomes the interface or crossroad between the organization and the public, memberships and members, executives and teams, CDC and community, Event and attendees etc... allowing each visitor/user the engagement they are looking for to get the information they want. See conversational AI is a niche solution, not a niche industry. It's not connected to a lane, but connected to the capacity of impact that crosses many sectors because customer service/care will always be vital and for most, it's a problem they wish they could solve. Hope that gives you some insight into my approach