I’m a single mom who used to juggle multiple jobs just to support my family. When I discovered e-commerce, it felt like the perfect opportunity, no inventory, no shipping, and the freedom to work from anywhere. After months of learning and setting up my store, I went several months with zero sales. I even hired a “marketing expert” and invested thousands over time, but nothing changed. I was exhausted and ready to quit. Then I finally got real help. A proper store audit revealed the truth, my products weren’t trending, my store wasn’t optimized, and the overall experience wasn’t appealing. With Christmas approaching, I knew demand would rise, so I focused on researching products that sell faster during this season. We rebuilt the store around timing and demand, not guesswork. Now, even before Christmas, my store is already generating consistent sales, and for the first time, I believe in the business again. Sometimes, one smart shift is all it takes.