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Owned by Milton

SoulBench

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For men who are ready to pause, reflect, & grow without judgment. Where convo replaces competition & silence becomes strength instead of avoidance.

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8 contributions to Aligned Creators
3 business decisions I made this week that finally felt aligned (not just "smart")
I've spent weeks overthinking my strategy. Posting everywhere, trying everything, measuring myself against frameworks that weren't mine. This week I stopped. And I just looked at the data: not other people's data, my own. Here's what I found: 1. I've been on the wrong platform for a year. After 12 months of consistent posting on Instagram, I realised I was never getting the right people engaging with my content. Not because I wasn't trying hard enough — but because the people who follow me there are mostly people who know me personally. They engage with my cats and my dinners. Not my business content. So I made a decision: Instagram is my personal journal now. TikTok is where I'm building. And honestly...The relief I felt when I gave myself permission to stop forcing Instagram was enormous. 2. My best YouTube videos are the ones where I'm not trying. I went back through my analytics and noticed a clear pattern. The videos that got the most CTR and retention were never the ones where I sat down with a script and tried to teach something. They were the ones where I just... talked. Like a friend. Like I was processing something out loud. So that's what I'm leaning into. No more educator mode. Just me, a camera, and whatever's actually on my mind. 3. My positioning was in my head, not in my members' words. I spent an afternoon reading through every DM, every comment, every "Start Here" post reply from my community members. And the pattern was so clear once I stopped assuming I knew what they needed. They're not lost about their purpose. They know what they want to offer. They just can't get anyone to pay them for it yet. One member said it perfectly: "I know I am great at what I do. I just can't get clients." That one sentence rewrote my entire about page. Sometimes alignment isn't a feeling. It's what happens when you stop ignoring what's already in front of you. Where are you at this week? What's one thing you've been ignoring that might actually be trying to tell you something? 🧡
1 like • Mar 24
Awesome insight and your right I’m very good at what I do but I’m only as good as what others know so how do you get the word out? I’m doing but is what I’m doing making sense. I’m working off the premise is Doing something is better than doing nothing and I am seeing that everyone is going through something and there’s a true need for what I’m offering as a matter of fact that’s why I’m on here at this very moment. It’s 3am my time and I just received a call from a friend who’s like a brother to me and he just needed to talk through something m; so I listened and when he finished he told me Thank you and I asked was he ok and he said yes but I will call you back later today to let you know what I hear. People are going through things now more than ever and they need an outlet and I’m that outlet for so many and I just need to figure out how to make it something safe and consistent. But I’m doing and putting my pieces together and when I get calls like that it at least serves as a reminder to keep moving it will all come together even if I can’t see it clearly
1 like • Mar 24
You too Thank you
I gave myself permission to disappear for a night.
Threw a party with friends last week. Stayed out late. Had drinks. Laughed until my face hurt. Didn't check my phone once for work. For someone who spends most days inside their head building a business, this felt absolutely terrifying and also the most alive I've been in weeks. I kept waiting for the guilt to show up, the voice that says I should be working, posting, optimizing. It never came. Instead I woke up the next day with more energy than I've had in months. Turns out letting go of what you think you should be doing gives you way more fuel than white-knuckling through another productive evening ever could. Sometimes the best thing you can do for your business is remember you're still a person. What's one thing you used to love doing before you became a business owner that you've completely stopped making time for?
1 like • Mar 11
@Lara Bruyelles we all forget to Live while on our Journey what’s the point to struggle fight grind only to get to the finish and realize we’ve not enjoyed the journey or the people that was apart of the journey I had to reflect on how and what I put out into the universe because growing up I saw a lot of people who had money but were miserable disconnected from family members no friends and truly alone so I always said money was not important! Well that’s definitely 💯 WRONG because money is important and money does make things easier but relationships with the people you love and care for should the most important to be able to laugh at yourself and have people to share your peace and joy within your journey. So please everyone follow what @Lara Bruyelles is sharing always take time out to just STOP AND ENJOY YOURSELF CARVE OUT THAT TIME WHATEVER IT LOOKS LIKE because it will rejuvenate re energize refocus you and make it all worthwhile
1 like • Mar 12
@Lara Bruyelles honestly this was a hectic week but I had a chance to have all kids home from college so I just honestly sat back every opportunity I could and just watched my wife interact with them. Hearing my wife laugh seeing her happiness hearing the joy and excitement in her voice while engaging in conversation with them always brings me peace and fills my heart just seeing them together
100 members 🎉
We recently hit 100 members in the community, and I'd like to thank every single one of you, Aligned Creators, for trusting this space and honouring it with your presence. I would love to understand a little bit more about where you all are in your journey so that we can get the community to support you best. Where are you all at? How many of you already got their first paying client through coaching, and how many of you didn't? Feel free to write in the comments. What would be supporting you right now? Talking about - The emotional side of building a business? - What an aligned business truly feels like to you? - More concrete strategies to get clients? - Networking? Every single day we align with who we deeply are and the business we're building, we're changing the world. Let's support each other through this shift ❤️❤️
1 like • Feb 21
Congratulations @Lara Bruyelles Community is coming together no paying customers yet but have had so great conversations and I’m starting to understand the difference and importance of the Skool space Continued success you and everyone in your community
START HERE ❤️
Welcome to Aligned Creators 🤍 So glad you found your way here. This is a space for creators and coaches on the journey to monetizing their skills or passions with their first paying clients. Here's exactly where to start: Step 1 → Watch the welcome video below Step 2 → Go to the Classroom - Start with Design Your Aligned Business — it's free and it's the foundation. By the end you'll know your numbers, your offer direction, and your primary focus. Step 3 → Jump into the community, read what others are sharing, connect. Introduce yourself below 👇 Tell us: who you are, what you're building, and what $5K/month would change for you. Step 4 → Upgrade to Premium or VIP as a founding member (optional but powerful) We're building in public here. Welcome. 🙌 Lara
START HERE ❤️
2 likes • Feb 1
@Lisa Bodenstein I actually have 2 followers that were mis diagnosed with ADHD at early age only to find out later that are BPD; I recommend that they take a look at your community to potentially help others with understanding the differences. I’m not versed enough to even try to explain anything but I have a daughter who is dealing with Bipolar and it didn’t show itself until she was in her mid to later 20’s so I understand the difficulties and challenges it presents for the individuals and their families and loved ones so any clarity, point of reference or information that I can provide is what I will do unless you tell me it’s not needed or not helpful to what you are trying to do in your community The one thing I love about Skool is the ability to have real time conversations with genuine people
1 like • Feb 11
@Lucy Murphy indeed and men need to be ok with being sad; it never means you’re less than when you show that emotion. Life isn’t easy and everyday brings different challenges and it’s not fair to yourself if as men we only get to be strong tough etc. Let yourself experience all raw emotions so that you can help yourself deal with everything that a day could possibly bring.
How to make your first aligned $ online
Around 3 months ago, I made my first dollar online after years of trying different things. I failed so many times (over 7 different projects) that I ended up believing that it was not possible to make money online AND to do it in an ethical way. One of these "projects" was posting daily on YouTube Another one: I spent two months building my website to sell my high-ticket coaching offer to help women "reconnect with themselves." (I found out months later that it wasn't specific enough and it would never sell as high ticket.) Another one: built an online music school, only to realise that this is not what I truly wanted to do. And the one that finally got me my first paying clients: helping musicians land international gigs. And after all these "failures," here are some of the things that I've learned: - Alignment is incredibly important, but it doesn't replace the fact that you need a very tangible offer: what are the specific outcomes that your clients will get to once they finish working with you? - DON'T build courses/ websites/ spend too much time posting content/ try to build a paid community before you actually have worked with people one-on-one to see what works and what doesn't. - You can sell anything, as long as 1. it helps people transform to some degree 2. is packaged in the right way (sales + offer) Anyone can make money online. Anyone can get their first paying clients in an aligned way. This community is here to help you towards this goal. And I really wish that I knew these things when I started. Now let me know in the comments, have you made your first $ online or not yet?
2 likes • Dec '25
Thank you
1 like • Dec '25
Not trying to build a paid community before you actually have worked with people one-on-one to see what works and what doesn't. As a athletic trainer one of the first things I tell athletes or parents of athletes is that it is my job as a trainer to learn how to communicate with them or their athlete; so the notion of trying to build something that community members would pay for without knowing if it’s even necessary makes sense
1-8 of 8
Milton Thornhill
3
45points to level up
@milton-thornhill-4362
I’m a husband & father who’s learned silent struggles are heaviest. Our Brotherhood gives men a place to be understood without judgment or explanation

Active 1d ago
Joined Dec 4, 2025