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1 contribution to Growthworks Community
"No Money" Prospects...?
I'm running a "high ticket" call funnel from paid ads (cold traffic) in a B2C market. However, almost all of the people I'm getting on calls with are BROKE. No job, don't have a credit card, horrible credit so they can't qualify for Affirm financing. I am qualifying people before they can access my calendar with a short survey. But I don't have questions that directly as "Do you have money?"... LOL I do ask about occupation. However, if I start being more agressive about disqualifying people, I will have basically no sales calls. Has anyone overcome this challenge? Any insight you have would really be appreciated.
3 likes • Jun '23
Solve problems that people with money have, not that broke people have. Talk directly to the people with money. "How to get clients" is a broke people problem, "how to cut your taxes bill in half" or "how to hire A players and keep them long term" is a people with money problem.
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Michael Lamothe
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@michael-lamothe-8381
Sales Trainer | Coaches increase your enrollment rate by 60% and make an additional $60k within 90 days guaranteed.

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Joined Mar 25, 2023
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