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Owned by Melissa

Build your personal brand to attract the people who need you most!

14 contributions to Therapists' Brand Lab
Update color palette builder is live
https://melissallawson.com/thermal-palette-action.html
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Client Archetypes in the Resources Section
There's a new Resources section. The Client Archetypes are described in video and text formats.
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Animals Quiz and Exercises are Live!
The Animals - communication style quiz is available in the new Messaging section. Have at it!
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New Rollout for Messaging Section
Hello Healers, Based on continued feedback and pressure-testing the Messaging Section, I have decided to combine the Messaging and the Ideal Client Clarity sections. The new Messaging Framework section is broken down this way with the following release schedule: Communication Style - Animals: May 15 Energetic Communication - Environments: May 22 Defining Your Brand's Voice: May 29 Crafting Your Brand Statements: June 5 Ideal Client Clarity - Personas: June 12 Pressure Testing Your Personas Against Your Brand's Voice: June 19 Building Your Messaging Framework: June 26 Please get in touch for further info or with questions. Thank you!
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Archetype Videos coming this week
ARCHETYPE VIDEOS COMING ON FRIDAY, MAY 1
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Melissa Lawson
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5 points to level up
@melissa-lawson-9460
A trauma-informed design specialist, I help therapists attract the people who need them most.

Active 19d ago
Joined Nov 25, 2025
Eureka CA