Sorry for the radio silence, peeps. We’ve been heads down building a new “coffee date” acquisition machine. Truth is… I’ve never really needed cold outreach. I’ve always been able to get my offers in front of a warm audience. …But not everyone has that. So over the next few weeks, we’re going all in on cold outreach automation. The goal? Figure this out properly… Then show you how to land coffee dates from ice-cold leads, even if you’re starting from zero. And yes… I think this is going to CRUSH!! Why? Because most people do cold outreach like this: 1. Spend a fortune on data (Apollo etc.) 2. Pick a niche 3. Create a “meh” offer 4. Write some emails 5. Add some AI personalisation 6. Ask for a reply 7. Set live 8. Pray 9. Get ignored No coffee dates. Here’s my evil plan: 1. Use AI to scrape and enrich high-quality data for cheap 2. Lead with an “offer they’d be stupid to say no to” (e.g. turning old leads into sales on a performance basis) 3. Build a simple opt-in page (lead magnet) where they can experience the offer instantly 4. Layer in Voice AI for a proper “WTF is this?” moment (tailored to their niche) 5. Write 5 bangin emails, I won't need AI ready to be loaded into SmartLead And this is the fun bit… At the same time as we send email 1 and 3, I am gonna: 6. Send an SMS 7. Drop an AI voicemail in my voice Just to say: “Hey NAME, just sent you an email.” 8. Then we go live… …and have the sales team ready for inbound calls from people who are curious (and slightly confused) by how personalised it all feels. Goal: Minimum one coffee date per day. Now - this is just the plan. It’ll evolve. Some of it might not fly with compliance. I don’t know yet. But it’s going to be fun figuring it out. If you want to come along for the ride… Comment “Sexy AF” below. If enough people are in, I’ll document the whole journey over the next few weeks. And if not… I’ll still do it - just won’t tell you about it 😄 -D

All this Double Banger talk in the auction got me thinking about coffee dates. And I remember I posted something inside ROYA recently that sparked a really good discussion. I asked the group how they’d 𝐮𝐩𝐬𝐞𝐥𝐥 𝐚 𝐜𝐥𝐢𝐞𝐧𝐭 𝐭𝐨 𝐕𝐨𝐢𝐜𝐞𝐀𝐈 𝐝𝐮𝐫𝐢𝐧𝐠 𝐚 𝐥𝐢𝐯𝐞 𝐜𝐨𝐟𝐟𝐞𝐞 𝐝𝐚𝐭𝐞 where they're already demo’ing an SMS Android. Some of the answers were class. But they also revealed a pattern that I think is costing people deals, and I want to address it today because it applies to more than just VoiceAI. When most people hear the word "upsell", their brain jumps to explaining. They launch into a full monologue of how Voice AI works, what it costs per minute, and why the tech is "so much better now than it used to be". Before they know it they're five minutes deep into a pitch that the client didn't ask for. And the harder you try to explain why VoiceAI is legit, the more the client is reminded of every terrible automated call they've endured over the last 20 years. You're actually reinforcing the thing you're trying to overcome. So after a client demo with Jamie, I pulled out my notepad and jotted down something that will help. If you’re on a coffee date, showing off an SMS Android, and 𝐰𝐚𝐧𝐭 𝐚𝐧 𝐄𝐀𝐒𝐘 𝐰𝐚𝐲 𝐭𝐨 𝐭𝐫𝐚𝐧𝐬𝐢𝐭𝐢𝐨𝐧 𝐭𝐨 𝐕𝐨𝐢𝐜𝐞𝐀𝐈… Repeat after me: "𝘉𝘦𝘧𝘰𝘳𝘦 𝘸𝘦 𝘧𝘪𝘯𝘪𝘴𝘩 𝘶𝘱, 𝘮𝘺 𝘵𝘦𝘢𝘮 𝘣𝘶𝘪𝘭𝘵 [𝘊𝘖𝘔𝘗𝘈𝘕𝘠 𝘕𝘈𝘔𝘌] 𝘢𝘯 𝘢𝘱𝘱𝘰𝘪𝘯𝘵𝘮𝘦𝘯𝘵 𝘴𝘦𝘵𝘵𝘦𝘳 𝘶𝘴𝘪𝘯𝘨 𝘝𝘰𝘪𝘤𝘦𝘈𝘐 𝘵𝘩𝘢𝘵 𝘧𝘪𝘭𝘭𝘴 𝘤𝘢𝘭𝘦𝘯𝘥𝘢𝘳𝘴 𝘭𝘪𝘬𝘦 𝘤𝘳𝘢𝘻𝘺, 𝘪𝘧 𝘵𝘩𝘦 𝘚𝘔𝘚 𝘣𝘰𝘵 𝘺𝘰𝘶 𝘫𝘶𝘴𝘵 𝘱𝘭𝘢𝘺𝘦𝘥 𝘸𝘪𝘵𝘩 𝘥𝘰𝘦𝘴𝘯'𝘵 𝘲𝘶𝘪𝘵𝘦 𝘮𝘢𝘬𝘦 𝘵𝘩𝘦 𝘣𝘰𝘰𝘬𝘪𝘯𝘨. “𝘋𝘰 𝘺𝘰𝘶 𝘸𝘢𝘯𝘵 𝘵𝘰 𝘥𝘦𝘮𝘰 𝘵𝘩𝘢𝘵 𝘯𝘰𝘸, 𝘰𝘳 𝘴𝘩𝘰𝘶𝘭𝘥 𝘚𝘢𝘳𝘢𝘩 𝘤𝘢𝘭𝘭 𝘺𝘰𝘶 𝘢𝘧𝘵𝘦𝘳 𝘸𝘦 𝘧𝘪𝘯𝘪𝘴𝘩?" You’ll notice there's no pitch in there. No explanation of VoiceAI tech. No "let me tell you about our per-minute pricing model." Those 𝐭𝐡𝐫𝐞𝐞 𝐬𝐡𝐨𝐫𝐭 𝐬𝐞𝐧𝐭𝐞𝐧𝐜𝐞𝐬 𝐚𝐫𝐞 𝐚𝐥𝐥 𝐲𝐨𝐮 𝐧𝐞𝐞𝐝 because they do two things. 1) It 𝐩𝐫𝐞-𝐟𝐫𝐚𝐦𝐞𝐬 𝐕𝐨𝐢𝐜𝐞𝐀𝐈 𝐚𝐬 𝐭𝐡𝐞 𝐬𝐚𝐟𝐞𝐭𝐲 𝐧𝐞𝐭 that catches whatever the SMS bot misses. The client already saw what the SMS bot can do, and they liked it. So VoiceAI isn't being positioned as a separate thing they need to evaluate. It's the second layer that makes the first layer even better.

It’s just a quick one from me today. The Flexx team just got back from leave, so it’s all hands on deck. We’re busy cooking up a bunch of stuff that will help you land AI partners faster, with less effort, and get even better results for the businesses you work with. Part of that involves you having a front row seat as we install AI into a REAL business. You’ll follow our entire process as we install various Sales Androids into this biz to help them with everything from handling inbound calls, reactivating old leads, working new ones, to customer support-type tasks. This is a “warts and all” kinda thing. You’ll see us do things that work and get great results. We’ll also make mistakes and get thrown curveballs, so you’ll see that side of things too. For the first instalment of our “fly on the wall” series… ===> WATCH DAY 1 HERE It’s early days, and we’ll keep the updates coming. Here for ya! Dan

The owner of Jiffy Lube doesn't know how to change oil. The CEO of Boeing doesn't know how to build planes. The VP of Sales at Salesforce probably can’t code to save his life. That's not their job. Their job is to spot opportunity, connect the right pieces, and move things forward. Strategy. Not tactics. But when it comes to AI, people flip this logic. You think you need to sound like an AI expert to sell AI automation. Nope. You're stepping in as the partner. Not the engineer. Not the operator. Your role is to spot something valuable that's being ignored and say: "Let me fund a test. If it works, we share. If it doesn’t, you’ve lost nothing." That's it. There’s no convincing. No explaining how every screw works. You just demo. Demo beats persuasion. Every time. Let them see it. If you've been holding back because you think you need to "know AI" first… You're confusing roles. Fix that, and you stop getting in your own way. Here for ya. Dan P.S. Did you take advantage of the HALF PRICE HOLIDAY DEAL yet? Existing users, trial goers, brand new customers, AND even 30-day+ cancelled customers... are ALL WELCOME. PLUS, if you jump in on a monthly or yearly festive deal using one of my links? I'll unlock a bunch of bonuses that will help you get bigger AI wins, faster, as a Thank You! ===> FULL BONUS & HOLIDAY DEAL DETAILS

I've not got long, so I'll make this quick. To turn old leads into $10k-$100k+ paydays using AI & SMS... We run custom-built bots through an AI command centre. Using that command centre means we don't need to know how to code. We don't need to hire a team of software devs either. We simply offer to solve a bleeding neck problem for business owners ...and use a drag-and-drop platform to make it happen. You might have guessed? I'm talking about HighLevel. Right now, it doesn't matter if you... 1) Already pay for HighLevel 2) Have started a free trial with HighLevel 3) Are brand new to HighLevel ...you can get HALF OFF monthly plans. It's for this week only. So, if you want to run $100k+ AI campaigns like us? And you wanna get a BEST VALUE deal on your own AI command centre at the same time? I need to get a special link over to you so you can take advantage. The only thing slowing me down getting it to ya... Is existing users and new users have different best value links. So I know which one to send over, can you help me out? Kindly comment below with either: 1. Existing User 2. Free Trial 3. Brand New Once I know where you’re at, I’ll fire over the matching best value link as a DM. Dan P.S. To match HighLevel's generosity, I've put together a special bonus deal for anyone who takes advantage of this best value deal. More deets on this tomorrow.