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Geo-Fencing RV Shows → Meta Ads Playbook
Hey everyone — looking for some experienced eyes on a geo-fencing + Meta ads project. I manage ads for a multi-location RV dealership group. We have local RV shows coming up (fairgrounds / expo centers), and the goal is to: • Capture in-market RV shoppers at the show• Retarget them immediately after• Drive scheduled dealership visits / walkthroughs, not just leads What I’m currently thinking: - Geo-fence show locations during event hours - Build custom audiences from mobile location data - Run post-event Meta campaigns (Messages + Website) - Optimize for qualified downstream events (tour scheduled / showed) Where I’d love help from people who’ve done this at scale: 1. Best geo-fencing providers that integrate cleanly with Meta (or best workaround) 2. Recommended radius + dwell time settings for RV shows 3. How long you typically retain + sequence these audiences 4. Any gotchas with attribution, CAPI, or overlap with existing retargeting 5. Creative angles that work best post-show (“missed the show” vs “show specials extended”) If you’ve run geo-fenced event campaigns (auto, RV, home shows, expos), I’d really appreciate what worked and what didn’t. Happy to share results back with the group once we launch. Thanks 🙌
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Matthew Lamarand
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13points to level up
@matthew-lamarand-8529
United States Air Force Explosive Detection Dog Handler Veteran

Active 22h ago
Joined Aug 21, 2025
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