I’ve built a guide on the best 9 I use, but I’d love to hear from you in the comments too. I’ll start - walk me through how the problem affects you on a regular basis …

https://youtu.be/ndLde7tI3N8?si=QhGCpnKAWW4Pqajg In this session we cover - product localisation - raising capital across borders - how to choose your second market, and more Check it out now!

Here's your quick orientation to our Prove It group, then the only thing I will ask you to do. This group is for people with real industry expertise who have built something (usually with AI) and are now on the hard part: working out whether anyone will actually pay for it. What is in here, all of it free - The full 8-session Day Zero Method: define it, prove it, sell it - A worksheet with every session, so you finish with something written down rather than just a feeling - The Readiness Scorecard, 11 questions, about four minutes, no email required: [link] - Other people at the same stage, which matters more than it sounds when you have been building on your own Your one job: introduce yourself below. Copy this and fill it in. - Name and where you are - The industry you know cold, and roughly how long - What you built - Who you think it is for - Where you are stuck right now (be specific, "marketing" helps nobody) - Site or link, if you have one I read every one of these and I will reply to yours. Once that is posted, start session one in the classroom. Twenty minutes. PS. Post questions and half-finished worksheets as you go. The people who get the most out of this group are the ones who post before it is tidy... I am including myself in that.

Please join us on Thursday 24 September, 7:30pm Sydney / 6:30pm Tokyo. Ninety minutes. Most people can describe what they are building. Far fewer can describe who it is for in a way you could act on this afternoon. The session narrows the buyer from a category to a person, then upgrades from whoever has the problem to whoever is bleeding from it and can pay to stop, in that person's own words rather than the vocabulary twenty years in an industry gives you. You leave with one page: the result you are promising, the three things in the way, and what gets done about each. Worked live in the room. Bring whatever you have, no matter how rough, we'll help you refine and upgrade ICP (buyer) - then upgrade the offer around your product - including what it is you sell, how you talk about it and the basis for your marketing content. We hope to see you there! https://luma.com/q9zkdvaw

Don’t forget to catch us tonight for the 2nd round globinar featuring Karen Onuma-Mielke and Timothy Connor, where we unpack when is the right time to be going global. That is thinking about expanding beyond your initial market to another and beyond. We discuss timing, product and look at some examples of when you would consider a couple of different markets. On tonight from 7:00pm AEST or 6:00pm JST. Hope to see you there! https://luma.com/885ojjlq