Why Rigid PR Boxes Cost So Much (And Where the Money Actually Goes)
This is one of the most misunderstood parts of packaging, especially at small quantities. If you’re designing PR kits or influencer mailers, this will help you understand pricing and planning much better. Something I see all the time is people assume we just design a box and go straight into production. In reality, there’s usually testing, adjustments, and fine tuning before anything is made. That process is a big part of why custom packaging takes time. Read the full article by click the link below. >>> READ HERE <<< FYI - I also added it as a section under the classroom tab. Next week, I will be diving into why corrugated mailers cost less, and when to use them. Hope you enjoy!