Why Creator Connections Matters Amazon is shifting creator payouts. Traditional onsite earnings are flat or down, while brand funded commissions through Creator Connections are growing. The key question is no longer: “Can this video rank?” It is: “Is there brand money behind this product?” Where ShoppableVideos fits SV is being built to help creators choose better products, not just make more videos. In the near future, SV will help you: - Spot products with real commission upside - Avoid saturated products with no brand support - Focus effort where payouts actually exist Better product decisions beat more content. More soon.