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13 contributions to Mom's Home Property Management
🏡 Homework from Last Week’s Property Management Call
Hey ladies! 👋 Just a reminder of the homework from our last call. The goal is to do a little research on what property management companies are charging in your local market so you can better understand how your pricing compares. Your homework is to research these 3 things: 1. Monthly Property Management Fee – What percentage or flat fee are property managers charging each month in your area ? 2. Leasing Fee – What are companies charging to find, screen, and place a new tenant? Is it a flat fee, percentage of one month’s rent, or a full month’s rent? 3. Maintenance Markup/Upcharge – Are property management companies in your area adding a markup or coordination fee to maintenance and vendor invoices? If so, how much? 💡 Bonus: Pay attention to any other fees you see—lease renewal fees, inspection fees, setup/onboarding fees, late-fee splits, etc. Come to our next call ready to share what you found! This will help us see what’s considered normal and competitive in different markets and make sure we’re not leaving money on the table. Drop your city/state and anything interesting you find in the comments! 👇 Build Doors. Build Income. Build Freedom. 🏡💰
🏡 Homework from Last Week’s Property Management Call
1 like • 8d
Brooklyn, NY 🗽 I found monthly property management fees generally around 5–10% of rent, with approximately 6–8% being a good competitive range depending on property size/services. Leasing/tenant placement: approximately 50–100% of one month's rent. Maintenance markup: varies — some companies don't charge one, while ~10% is common, with some going higher. Other fees to watch for are lease renewals, inspections, onboarding/setup, and project-management fees. One thing that stood out to me is how much the fee structure changes with the size/type of property, especially multifamily.
👀 WOULD YOU CALL THIS LEAD?
I was driving through my neighborhood today and spotted this “FOR RENT” sign in the yard. And it got me thinking… If you’re trying to grow your property management portfolio, would you call the number on this sign? 📞 The property appears to be For Rent By Owner, which could mean the owner is currently handling everything themselves—marketing, showings, applications, tenant screening, leases, maintenance, rent collection, and everything else that comes with being a landlord. Could this be an opportunity to simply introduce yourself and say: 🏡 “I noticed your home is available for rent. Are you planning to manage the property yourself, or would you be open to hearing how professional property management could help?” No hard sell. Just a conversation. 💭 LET’S TALK ABOUT IT! Would you call this number? A. Absolutely! That’s a potential door. 📞 B. Maybe—but I’d research the property/owner first. 🔎 C. Nope. I wouldn’t cold call an owner from a yard sign. D. I’d approach it differently—I’ll explain below. 👇 And if you would call, what would your opening line be? Drop your answer in the comments! I want to hear how everyone would approach this lead. 💡 Remember: Sometimes your next property management client isn’t sitting in your inbox—they’re sitting behind a FOR RENT sign you drive past every day. Build Doors. Build Income. Build Freedom. 🏡
  👀 WOULD YOU CALL THIS LEAD?
8 likes • 8d
D I would call the number on the sign, but I’d lead with curiosity rather than a sales pitch. I’d ask a few questions about the property, how long it’s been available, what type of tenant they’re looking for, and how they’re currently managing it. From there, I’d listen for any challenges or pain points. Once I understand their situation, I can determine whether there’s an opportunity to help. Questions first, solution second.
ACTION ITEM: BUILD YOUR PROPERTY MANAGEMENT PROFILE
Thank you to everyone who joined yesterday's call. I will be emailing the notes from the call shortly. Here is your homework: Every member should define: - My target client - My ideal number of doors per client - My preferred property types - My geographic territory - My maximum travel distance - My minimum property condition - My expectations for owner reserves - My tenant communication boundaries - My owner communication boundaries - My deal breakers - My first 10 people to contact for potential doors - Markets where I need referral partners Skool Discussion Question Describe your ideal property management client. Don't simply say "someone with a rental." Think about: Who are they? How many doors do they own? Where are their properties? What condition are their properties in? How do they communicate? Are they financially prepared for repairs? And most importantly—are they someone you would actually enjoy working with for the next five years?
ACTION ITEM: BUILD YOUR PROPERTY MANAGEMENT PROFILE
1 like • Aug 30
Thanks much for this and will work it on.... My email is info@laura-cappiello.com if possible to have as well
Tomorrow!! You in?
Hope to see you there!!! Tomorrow at 11:30 central! The link is in the calendar! Mom’s Home! Men are welcome as well! Hahah what a life!
0 likes • Aug 27
Will be there listening in as im at work during that time ☺️
Property Management
I'm excited to be a part of this group. I currently manage 25 rentals and hopefully add 5 more by the end of month. Matthew inspired me to grow the mgmt. I live in Austin & San Antonio. I'm currently our office supervisor for 400 agents & full time realtor. I'm also my daughters videographer when she's on tour with her band. Real Estate has allowed me to travel with her on tour. Looking forward to connecting with you all and growing our businesses.
0 likes • Aug 26
So amazing @Lisa Martinez Try to make the call tomorrow ☺️
1-10 of 13
Laura Cappiello
3
39 points to level up
@laura-cappiello-8355
Born in NYC, raised in Italy. Here to take back control of my life and show myself what I'm capable of🐺. Real Estate Investor Multifamily

Active 1d ago
Joined Aug 12, 2026
Brooklyn NY
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