Can I share something with you?
I get this question all the time. “How did you go from customer experience CX to livestreaming professional?” Here’s the truth: I never left CX. Livestreaming is CX done right. Most org charts place Customer Experience under Marketing. And the first two stages of the customer journey? 👉 Awareness 👉 Consideration Now ask yourself, what better way to raise awareness, build trust, and move someone into consideration than a real‑time conversation? You can’t fake presence. You can’t script connection. You definitely can’t build trust hiding behind static content. So no, I didn’t “pivot.” I clarified my purpose. If you’re building a personal brand, growing a business, or trying to stand out in your industry… Your customers don’t want perfect content. They want you, live and in the moment. That’s the future of CX. And it’s the reason I’ll always believe in the power of going live.