Give us a photo of your last book you purchased? Mine arrived yesterday! Can’t wait to make soaps again!

How much do you like emojis in a post or a text when you read it? Do you have a limit of how many you allow in your writing? I noticed myself moving away from them a lot, similar to em dashes. Not a big fan anymore. And you?

I have been building digital businesses long enough to see trends come and go like the tide. Lately, there is a lot of noise about the PDF being dead. Some people in the tech world are very quick to say we should leave it behind for good. I was recently part of an AI community where I shared my thoughts on this. I suggested that even as we move toward new systems, we should still offer both options to our clients. I wanted to help people adapt slowly rather than forcing a big change all at once. To my surprise, those comments were deleted. It felt a bit cold. It reminded me that sometimes in the rush to be modern, we forget to be human. When I asked the community owner why my comments seemed to have been deleted, she said: "PDFs ARE DEAD!" PDFs have some real problems, too. They are hard to read on a phone. You have to pinch and zoom, which is frustrating for many of us. They also aren't very accessible for people using screen readers. If you want to track how many people actually read your guide, a PDF won't tell you much. But they aren't gone yet. A PDF is a safe space for many. For things like contracts or workbooks you want to print, it still feels solid and real. I personally love to print and read with a cup of coffee away from screens. But maybe I'm becoming old school. LOL. We are seeing a shift where AI is making these files more useful. You can now chat with a document to get a summary or find a specific fact. This is a helpful step forward. My advice is to stay grounded. If you are sharing a resource, try offering a mobile-friendly web page and a PDF download. This shows you care about how your audience learns👇👇. It gives them a choice. Moving slowly is okay. You don't have to break everything to be current. Just keep your clients' comfort in mind as you try new tools. Thank you for reading all the way to here. xx Katrin 💜

🔥 Let’s sharpen your positioning: Let’s create a little momentum around your product/offer/consulting business and specifically YOU. So, why should someone buy from you? Not just your offer. Not just your product. Not your pricing. You. In crowded markets, people can find similar services and products anywhere. So what makes you the obvious choice? 💬 What do clients consistently thank you for? 💬 What do you do differently? 💬 Why do people trust you? Drop your answer in 1–3 clear sentences below. Specific beats generic 👇 Why should someone buy from you? It will be so good to learn from each other! xx Katrin Ps. I will add mine below in the comments.

Hello, Lovely Leads by AI Grimm members :-) It's Monday, February 2nd, and since month is a short month I wanted to offer a series of "Money-Making" Ideas this month. Maybe one or the other will be a spark in your business. Feel free to discuss them more deeply amongst each other or in our thread below. Maybe you have done/experienced any of these activities, and you can chime in. Today, I wanted to bring to your attention "Paid Challenges." 💰 The Easy Way to make money within your own network (Community, FB Group, etc) The difference between business owners who struggle to make $100/month and those pulling in $1k, 3k, or 5k... ➡️ PAID CHALLENGES Not memberships. Not courses. Not complicated funnels. Simple, focused challenges that solve ONE specific problem in 7-21 days, sometimes 30 days. Why they work and why people like them: ✨ People pay more for transformation than information ✨ Short timeframe = higher completion rates = better results ✨ Group accountability = better outcomes = happier customers ✨ You can launch one in 48 hours (seriously -> Especially with AI Grimm!) Real examples that work: "7-Day Sleep Peaceful Challenge" - $97 • "21-Day Reset Your Finance Bootcamp" - $197• "5-Day Business Clarity Sprint" - $47 The magic formula is actually super simple! Pick ONE problem your community talks about constantly ➕ Create a step-by-step solution ➕ Add group support ➕ Charge for the transformation. What is important: PICK ONE PROBLEM!!! I've seen people go from $0 to a few hundred dollars or even into the thousands, depending on their email list size, even with under 100 community members or email subscribers. We can brainstorm together below: What's the #1 problem you could solve for people in 3,5,7 - 21 days? Drop it below! 👇 Let's brainstorm together and help each other see the goldmine sitting right in front of us. With so much love and excitement for what you'll create, Katrin 💜 P.S. This is also a GREAT practice (working outside your comfort zone) to start teaching online if you want to grow your business faster.