Clicked immediately! I'm sure it's going to be very helpful!

Thanks for the assist!

This is super impressive! So you have the membership and products that can be purchased. You’ve got a chatbot! I asked a question and got a very thorough answer. Honestly, I’m blown away by your website! I think you have just the right amount of animation going on as well. Site feels like calm movement - alive. But not frantic. Love the brand colors. The embedded podcasters are giving Notebook LM vibes? If you don’t mind me saying, the voices on the podcast are jarring as compared to your aesthetic and the vibe of your site. Like another person commented, I kind of had to hunt for your monetization / offers. Perhaps you could ask Buildy how to make your membership offers more prominent or appear closer to the top. I guess it also depends on where you are finding your target audience. Maybe they know to expect to be offered a membership; but you might think about making it pop out a little more and quicker. In fact you might make the quiz a real feature and then depending on the input given, the quiz could lead to your different monetizations. Guide them to the purchase? Maybe it already does? I didn’t take the quiz. You could also of course put in links for things like Candles and host them on your own store inside Buildy? Or just become an affiliate for a more expensive brand of candle and make a recommendation if you truly like them - , embed the affiliate link and get the commission. That keeps you from sourcing them yourself. You were talking about traffic. Maybe you could reverse the flow. Maybe you create your branded product line of candles first instance and put them up on Etsy or those kind of marketplaces. Tell your Brand story as description on your storefront and the products lead back to your website and your membership. You just need to find a slightly different angle to stand out a little in Etsy. Idk, maybe a wall covering with a graphic specific to your Brand or your content or maybe Niche specific graphic etc. Maybe even send those free eyeballs back to your site FIRST to grab a discount code for the purchase = Lead magnet / now you’ve got their email to keep in touch and they got a discount and a peek at your site to start to want to know more. Just an idea.