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Owned by Joshua

The Builders Edge

5 members • Free

Builders, remodelers, and trades: master systems, numbers, and leadership to build better projects, stronger teams, and more profitable businesses.

Memberships

Skoolers

193.2k members • Free

The Contractor Circle

14 members • Free

2 contributions to The Builders Edge
New Leads?
Thanks Josh. Skool is a great way to allow us to ask questions and share ideas about business. What's working for you to generate leads this spring? We are finding new leads hard to come by here in southeastern PA
0 likes • 2d
That is a great question and thank you for joining! I'm working with several clients around the US and they are all seeing a similar trend in leads. What has and continues to work for me is networking like my business depends on it. 1. Realtors - This is my bread and butter! The market has become very competitive for realtors and we are going to see a lot of them looking for a different path for work. Home builders and remodelers should capitalize on this opportunity and find a handful of realtors they can "partner" with to generate new leads. 2. Mortgage brokers - There are occasions that a client will lean on their financial institution prior to choosing a contractor. We need to be top of mind with a handful of bankers to ensure they are suggesting us as a preferred contractor. 3. Networking Events - When we go to networking events, be highly intentional about what you are seeking. For me, I want to share my vision with 3-5 people and learn how I can help someone else to reach their goals. I find that the more I'm willing to help others, the return comes back 10x, but you have to be genuine or it will not work. 4. SEO - This is a long term play and if you are in business for the future, it is well worth the investment. Couple SEO spend with the three points above and I'm confident you will see a turn in your business in 6 months. What are you currently doing to generate leads?
Welcome to the Builders Edge
What’s up everyone, I’m Josh McMahon. I’m the owner of McMahon Custom Homes in Virginia, a certified coach, and the founder of The Builders Edge. I’ve spent my career in both production and high end custom building, and what I kept seeing over and over was this: great builders struggle not because of their craft, but because of a lack of systems, clarity, and structure. That’s why I built this. The Builders Edge is about helping you run your business like a business. Clear numbers. Simple systems. Strong communication. A team that knows what winning looks like. And a process that actually works from land to keys. Inside this group, you’re going to get real, usable tools. Job costing. Scheduling. Hiring. Leadership. The stuff that actually moves the needle. My goal is simple. Help you build better projects, create a better life, and make the money you should be making in this industry. If you’re here, introduce yourself. What do you do and what’s the biggest challenge you’re working through right now?
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Joshua McMahon
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4points to level up
@joshua-mcmahon-7434
Custom Homebuilder in Richmond Virginia.

Active 6h ago
Joined Apr 26, 2026
ENTJ
Richmond, Virginia