Welcome to PaidAdvertising.com’s Private Community! 🧙‍♂️ This is a community for up-and-coming e-commerce business owners and DTC marketers aiming to reach +7 figures with their businesses. At PaidAdvertising.com, we help thriving e-commerce brands grow through a specialized approach combining Paid Advertising & Performance Creatives, and ongoing consultation allowing you to grow your business holistically. After almost 3 years of successfully growing brands, we've realized we were doing the market a disservice... By NOT offering any advice to starting brands. Although I post tons of content on YouTube every single week, our team has been exclusively working with a select 10-15 brands already making "good money" online. PeakAd (our free mini course) is a way for us to give back to the community and to offer you a clear pathway to 7 figures with your store. Feel free to check these links out: - Work with our agency - YouTube - Twitter - Instagram In this community, you may ask any questions about anything e-commerce (DTC) or paid advertising related. To get started, comment down below with: 1. Your Name 2. What's your business/brand, what do you sell/offer, how long have you been doing it for, etc. Happy to have you here!

Hey guys! Does someone has tested the performance of mixing statics and videos in the same DCT? I have only tried them separately. What do you think @Justin Lalonde

Hello guys! I have a client that has more than 300+ Tiktok posts and maybe 1/3 could be used as ads. What strategy do you recommend to test every video accordingly? I was thinking in grouping videos based on the angles. And how would you test them in Tiktok and Meta? @Justin Lalonde 🙌🏼

Like literally, any time of the day, any day of the week AND get a reply within 5 seconds. Now I know, you’re probably going to say: “Justin, that’s impossible… You need to sleep, you can’t NOT eat, NOT sleep and ALWAYS be on your phone… Can you?” No, I can’t. I’m a human, not a machine. But you know who is? Justin AI. For all of our AdEngine members, they will now benefit from access to our new telegram bot called “Justin AI”. Justin AI has access to: - ALL of my most popular and informative YouTube videos’ transcripts - The FULL AdEngine program curriculum - The free PeakAd course - Some of my SOPs - & more It was trained to be like me, think like me, and have a big portion of my knowledge. You can ask it questions at any given time and expect a response within 10 seconds. To make the best of use of it, make sure to ask it clear questions about the program content such as… “What should a creative specialist do?” “How should I structure my Facebook ads campaigns?” “What’s a DCT and how should I structure it?” Don’t worry, I’m not going anywhere and will always remain available as the REAL Justin to answer your questions, but think of Justin AI as an extension of myself that can sometimes answer your questions quicker than I can. Instead of our team "working for you", through our AdEngine program, you will gain: 📷 24/7 Group Chat Access: Night or day, get immediate access to our team. Questions, brainstorming, quick checks - we’re here for you. 📷 Weekly Insightful Calls: Join Justin and the team for sessions on ads, marketing techniques, operations, and more. We break down complex strategies for you. 📷 Exclusive Resources: Get a leg up with our vault of SOPs, in-depth trainings, and marketing modules. Stay ahead of the curve. 📷 Automate & Elevate: Implement our ready-to-use internal systems. From creative workflows to tools, we streamline your operations. Plus, we're hands-on for any support! 📷 A Community of Trailblazers: Network, share, and grow in a space of ambitious entrepreneurs. Together, we thrive.

Guys, I need your FEEDBACK on my recent ads strategy. Shall I continue or kill the product? I guarantee you that the product is winning based on my research of competitors. PLEASE GIVE YOU OPINIONS! In total, I spent 164.38$ on a single product. In the beginning, I sold the unit for 24.97 $ then changed it to 29.99$ With 2 sales 10 adds to the cart 102 Link clicks 6 checkout initiates 5 different ad campaigns. Here is the broken-down version of each one in detail: "FIRST" CPM (cost per 1000 impressions ): 8.20$ CTR ( link click-through rate ): 0.55% Link Clicks: 22 Add to carts: 2 Checkout initiated: 2 Amount spent: 32.81$ CPC ( cost per link click): 1.49$ Purchase: 1 "SECOND" CPM ( cost per 1000 impressions ): 32.17$ CTR ( link click-through rate ): 3.91$ Link Clicks: 33 Add to carts: 4 Checkout initiated: 0 Amount spent: 27.15$ CPC ( cost per link click): 0.82$ Purchase: 0 "THIRD" CPM ( cost per 1000 impressions ) : 43.65$ CTR ( link click-through rate ) : 2.65% Link Clicks: 12 Add to carts: 2 Checkout initiated: 2 Amount spent: 19.73$ CPC ( cost per link click) : 1.64$ Purchase: 1 "" FOURTH" CPM ( cost per 1000 impressions ) : 24.34$ CTR ( link click-through rate ) : 1.08$ Link Clicks: 29 Add to carts: 2 Checkout initiated: 2 Amount spent: 65.40$ CPC ( cost per link click) : 2.26$ Purchase : 0 "FIFTH" CPM ( cost per 1000 impressions ) : 63.04$ CTR ( link click-through rate ) : 1.96$ Link Clicks: 6 Add to carts: 0 Checkout initiated: 0 Amount spent: 19.29$ CPC ( cost per link click) : 3.22$ Purchase : 0

Hey guys, recently I've been learning a lot about Midjourney to generate static ads. Does someone has experience in other platforms besides MJ?

Thought I‘d share this one as well. Maybe this helps some of you too. https://docs.google.com/document/d/1278PBNjiP0AQqLD15FV-Y4Bd4Dpy0B9_x669-SBLRR4/edit?usp=sharing

Hi @Justin Lalonde thank you for sharing these tools to help entrepreneurs improve their ecommerce performance. From our end, we have now successfully launched our Shopify webshop: Kanto - Nordic Interior Design For Pets (studiokanto.com) and are planning our first series of Instagram ads to drive sale in the Danish market. We'd love to get your feedback on our existing drafts. The key consumer pain points we've identified are the following: Market Desire: Maintaining a Harmonized Living Space Pain Point: Despite carefully curating their home interiors, the addition of unsightly pet products disrupts their space’s aesthetic harmony leading to frustration. Market Desire: Pride in Home Presentation Pain Point: Being embarrassed when guests notice their pet products that don't match the rest of their upscale decor. We believe the majority of our customers are in an 'unaware stage of awareness'. They are not actively looking for a dog bed upgrade but would agree when asked that they feel very dissatisfied with the options available. Thanks! Stephanie P.S The copy translates to the following: Copy 1: -Enhance Your Interiors -Improve your dog’s life -Tested for extreme durability -Unique sustainable design Copy 2: -Upcycled designer Fabric -90-100% Natural Fibers -Tested for Extreme Durability -Easy Washable Removal cover Copy 3: -Safe from the harm of microplastics -Thermoregulating -Made in Europe -Handcrafted Europe

Over 3 hours of new content was just added to our PeakAd mini-course. 🤯 @Lilia Casanova, one of our Ad Editors, absolutely CRUSHED it with this one. You'll find new modules on: - Best tools to use to edit, store and share your ads - How to use Premiere Pro - How to edit UGC videos - How we store and organize our project files - How we use AI with ElevenLabs to make AI-based UGC voiceovers - & more. The best part is? We still have a few more modules in the pipeline around static ads editing with Illustrator and Photoshop coming out your way shortly! So, the action step for you is to go check out this new free content and let us know your thoughts! 👊