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2 contributions to Constellations
New Visual Test: The Aesthetic of "Tech"
my goal is to run one of these a week to learn more about how everyone perceives things and gain experience with Constellations. Show me how you see "tech" here. https://gen.constellations.app/constellations/survey/37636878-tech-design/s Describe it in words in the comments.
1 like • 22d
Very interesting. I actually had emotional responses to the ones I didnt and logical responses to the ones I did
Welcome To Constellations
This is something I’ve been thinking about (and working on) for a while. After years of doing brand and creative work, and teaching these things at the graduate level for 15 years, I kept running into the same thing... creative decisions are harder than they should be. I work on large projects with lots of stakeholders, and I always thought too many cooks in the kitchen made for terrible work. And it did... until I figured out how to get each of those cooks to contribute the insights they have, see them in the context of everything else, and actually visualize what it all means. It turns out that inclusion truly is the best path forward, and how to build community around a brand, or really anything. That’s how Constellations came to be. And the more people we work with, the more we see how much clarity is already there once you have a way to make sense of it. This is a place to share what I’m learning, connect with others thinking about this in a similar way, and collaborate using a simple but surprisingly insightful approach to understanding how people respond to visuals. Glad you’re here. -Joe
2 likes • 27d
@Kevin Stokes According to U.S. Bureau of Labor Statistics (BLS) data, roughly 20% of new businesses fail within the first two years, 49% within five years, and 65% within ten years. While nearly 1 in 4 businesses may fail in the first year alone, survival rates vary by industry. Currently experiencing a failed restaurant venture, so i get it. It's not fun.
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Jordan Shaw
1
2points to level up
@jordan-shaw-6072
Husband, Dad, Son, Entrepreneur, Friend

Active 9h ago
Joined May 6, 2026