How many times have you unsubscribed from an email just because you had no idea who it was from or why you signed up? Be honest 😅 I do it all the time... If the email is good I'm annoyed that I don't know who wrote it and if the email is selling something I have no face to associate with it and if I should trust them. It's a huge missed opportunity. Of course my emails that get sent from my email platform Flodesk have a full signature and image but I realized emails that get sent in response to a customer, a client or a potential connection had nothing but my name... so I (of course) asked Claude to help me create one and it was so good and so easy that I wanted to share it with you. It's a free skill that creates a clean email signature with your headshot and clickable links. Your link-in-bio, your freebie or offer, your booking page, your Instagram... sitting right there in every email you send. Picture it: someone gets your email, sees your face, clicks, lands on your Instagram, then books a call with you. That's your signature doing the selling while you're off doing literally anything else. This is the kind of thing people pay a designer or a VA to set up. You're getting it free because you're in here. About 5 minutes start to finish. How to install a skill (you only do this once): 1. Download the EMAIL SIGNATURE BUILDER SKILL. 2. In Claude, go to Settings → Capabilities and turn ON Code Execution. Skills need it to run. 3. Still in Capabilities, scroll all the way down to find Skills, click Customize 4. Click the +, create skill, upload a skill, upload the email-signature-builder.skill file. 5. Open a new chat and say "build my email signature." It takes it from there. How to get the best result: Have these ready before you start: - A square headshot. Head and shoulders, looking at the camera. If it's not square, the skill crops it for you, so don't overthink it. - Your links. Pick 2 or 3 that actually matter. More than that and it looks cluttered in an inbox. - Your brand color if you've got the hex code. No code? It'll pick a clean one for you.

Hey everyone 🩷 I know I’ve been quiet in here for a little while. Life has definitely been life-ing, and I’ve been on a roller coaster. Sometimes you have to step back, breathe, regroup, and get yourself together before you can move forward with focus. But I’m back. I’m still learning. I’m still building. I’m still becoming. And I’m ready to get focused again. This season reminded me that stepping away doesn’t mean you quit. Sometimes it means you’re gathering yourself so you can come back stronger, clearer, and more intentional. I’m excited to reconnect, catch up, and get back into the work. 🩷

Can y'all believe we're officially halfway through the year?? I can't believe how fast it went. And how easy it is to get to July still carrying your whole business around in your head instead of having it actually built. The offer you keep meaning to finish. The lead magnet sitting there doing nothing. The content you start and stop. I know that loop because I've lived in it too. So I want to do something about it with you. Starting Monday, we're going to kickoff a Mid-Year Reset with AI. All month. One small thing a day, and by the end of July you've walked through every part of your business and actually put AI to work in it. Foundation ⇢ Leads ⇢ Content ⇢ Sales Every Monday we'll get on the call and build that week's piece together. And here's the fun part... I built us a little tropical tracker app. Each day unlocks a new task, you check it off, you watch your whole month fill in. Finish all of it and you're in the draw for 3 months of Claude Pro or a $60 gift card, on me. One winner, drawn August 1. Nothing to buy. It's already yours. You just have to show up and do the one thing each day. Drop a 🙌 in the comments if you're doing this with me, so I know who's in. We start Monday. I'd love for you to be there.

Okay so this week's Weekly AI Workflow was a good one. We built a real, live, actually-pretty sales page using Claude. Start to finish. Including hosting it for free. If you missed it, here's the rundown. 🧠 𝗧𝗵𝗲 𝗯𝗶𝗴 𝗶𝗱𝗲𝗮 Sales pages aren't hard. The reason yours feels hard is because Claude doesn't know your business yet. Once you fix that, the rest is honestly kinda boring (in the best way). 🛠️ 𝗧𝗵𝗲 𝟯 𝘁𝗵𝗶𝗻𝗴𝘀 𝘆𝗼𝘂𝗿 𝗽𝗿𝗼𝗷𝗲𝗰𝘁 𝗻𝗲𝗲𝗱𝘀 ✨ Your brand voice (so the page sounds like you, not a robot) ✨ Your ideal client avatar (so the page knows who it's talking to) ✨ Your offer details (price, features, what they actually get) That's it. That's the whole context stack. Drop those into a project organized by offer, not by task. One offer = one project. 🔁 𝗧𝗵𝗲 𝗳𝗹𝗼𝘄 1️⃣ Add the Sales Page Writer skill to Claude (linked in the classroom). 2️⃣ Open your offer project. Type "use the" then hit / and pick the skill. Then tell it: write my sales page, review the project files, use my branding. 3️⃣ Read the copy. Tweak what feels off. AI embellishes. You are the editor. 4️⃣ Tell Claude up front: I want this as HTML, not JSX. Saves you usage. Trust me. 5️⃣ Drop in your checkout link (Stripe, Flodesk, Beacons, whatever you already use). 6️⃣ Download the HTML, drop it in a folder, rename the file 𝗶𝗻𝗱𝗲𝘅, then upload that folder to Netlify. 7️⃣ Boom. Live sales page. Free hosting. Clickable link to send anywhere. 🔥 𝗦𝘁𝘂𝗳𝗳 𝗜 𝘄𝗮𝘀 𝗲𝘅𝘁𝗿𝗮 𝗹𝗼𝘂𝗱 𝗮𝗯𝗼𝘂𝘁 ✨ Prompts are dead. Stop downloading 14-page prompt packs that tell Claude to "act as a world-class copywriter." Skills replace prompts. They're better. They live in your account forever. ✨ Context is the unlock. My sales page came out clean on the first pass because the project was loaded. If yours feels mid, it's probably not the prompt. It's the context. ✨ Claude reads the entire conversation every single time you talk to it. The longer the chat, the more usage you burn. Watching it slow down? Ask Claude to summarize where you are and start a fresh chat in the same project. Save the usage for actual building.

Y'aaaaalllllll... I've been building behind the scenes and I'm so excited to share finally! I've been working in Claude to design a whole suite of tools to make setting up, running, and actually using AI in your business so much easier. I'm about to launch them as attraction offers... but you get it free in the community. Here's what's live right now 👇 → 𝗔𝗜 𝗤𝘂𝗶𝗰𝗸 𝗦𝘁𝗮𝗿𝘁 (free) The 15-minute foundation. Builds your Mini Master Prompt so AI actually knows your voice, your audience, and what you sell. Start here if AI keeps giving you generic fluff that sounds like it could be for anyone. → 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗕𝗿𝗮𝗶𝗻 𝗕𝘂𝗶𝗹𝗱𝗲𝗿 ($11, free in here) This is the one I'm most excited about. Instead of filling out a whole Google doc on your own, you answer some questions and it builds your full Business Brain for you. Voice, offer ladder, the words you'd never say, all of it. Plus a brand reference sheet with click-to-copy hex codes. → 𝗧𝗵𝗲 𝗖𝗹𝗮𝘂𝗱𝗲 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗦𝘆𝘀𝘁𝗲𝗺 ($19, free in here) Most people are using Claude like a fancy Google search. This walks you through Settings, Projects, Skills, and Artifacts so Claude actually starts doing real work for you. If you've got a Business Brain but Claude still feels kind of random, this is your next step. → 𝗕𝗿𝗮𝗻𝗱 𝗚𝗹𝗼𝘄 𝗨𝗽 ($22, free in here) A fully interactive brand guide that Claude reads before every conversation. Colors, fonts, voice rules. And if you don't have a brand yet? There's a skin to pick from and a skill that builds it with you from scratch. Your AI output goes from "fine I guess" to actually on-brand. → 𝗢𝗻𝗲-𝗛𝗼𝘂𝗿 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗠𝗼𝗻𝘁𝗵 ($27, free in here) Brain dump, generate 15-25 content ideas, AI writes them in your voice, and out comes a Canva-ready spreadsheet you upload to bulk-create 30+ designs. A month of Reels, Carousels, and Stories while your coffee's still hot. That's real.