It’s Monday. Did you prepare for the week? I did, and then it got derailed. Before I’m done, I’ll have to reprioritize my day and possibly week. How do you all handle your default calendar when this happens.

I hear this all the time..."I need more leads!" What tends to be your issue in business? Leads or conversions? What do you think is most important?

When it comes to lead generation for your business, what is the biggest issue your business is facing? Ours was not having a system to maintain the the conversation 24/7. People would message us on the weekends or after hours and our team would not be available. Once we rolled out our “Growth Engine” solution, the engine is always running 24/7! Someone downloads a form, our system takes over and continues the conversation. Someone answers an Ad post, our system takes over and continues the conversation. Interested in learning more? If so, comment “Growth” and I’ll send you more information!!!

Over the last couple of weeks, I’ve had several conversations with clients who are in the middle of some tough seasons. -Lead counts are down. -Conversion ratios are down. -Employees are getting injured. And unexpected problems seem to keep coming. Here’s the reality: sometimes business is just hard. There are seasons when everything seems to click—and there are seasons when being a business owner means walking through some difficult situations and making even more difficult decisions. When you're in one of those seasons, you have to separate what you can control from what you can't. You may not be able to control the economy. You can't control every employee situation. You can't control every lead that comes through the door. But you can control how you respond. You can control your attitude. You can control your activity. You can control the decisions you make today. And whether the situation you're facing is your fault or completely outside of your control, you're still responsible for what happens next. Show up. Take action. Take care of business. Stay strong. Keep moving forward. 👊

Ask ten business owners what they need more of and you get ten different answers. Some say leads. Some say sales. Some say revenue. The ones who have been at it a while usually say cashflow, because they figured out that a busy month and a profitable month are not the same thing. Here is what I keep running into, though. Most owners do not have a lead problem. They have a follow up and process problem. The leads are already there. They came in from the website, the referral, the event, the ad that ran last quarter. Then things got busy, nobody called back fast enough, and by the time someone finally did the prospect had already talked to somebody else. Most owners I talk to reach out once, maybe twice, then move on and write it off as a bad lead. It usually was not a bad lead. It just got ignored. I have been putting something together that handles that part in the background, a "Done for You" system, so the follow up happens every time whether anyone on your team remembers or not. More on that in a few days. For now, I want to hear from you. Cast your vote! Then drop a comment with why you picked it. That answer is usually more interesting than the vote.