Most professionals have received great testimonials. Most of them are sitting in a folder somewhere doing nothing. Here is the problem. Raw testimonials are not usable. A long DM, a voice note, a comment thread. None of that is ready to deploy in a sales conversation, a proposal, or a landing page. A testimonial bank changes that. Organized, formatted, and ready to use the moment you need it. Friday July 3, 2026 Lunch n Learn is walking through exactly how to build one using AI. We will also cover what the next step looks like once you have your proof organized, because social proof only converts when it is pointed at the right offer. Join in Friday at 12pm eastern in Empire Creator Lab

Hi everyone, how are you all doing? Hope you're all ready for the weekend and you're ready for some competition time maybe. So before I make our next big announcement as to what is coming, I wanted to fill you in on our competition. If you remember a couple of days back, I mentioned that we had a mega prize to be offered. So it's a very simple competition. All you have to do is make a comment below: “I love Skool Events Daily”, and your name will go into the draw. Now, I think I'm going to open this up that on any of my posts that I'm doing currently, you can make that comment — “I love Skool Events Daily” — and your name goes into the draw. It will go out on the wheel, and you will get a chance to win a whole year's premium level membership, 100% free. So that's a whole year free. And if you win it and you've already paid for a year, then you will be reimbursed for that. So how's that for a prize? So don't forget, on any posts that I make, if you comment “I love Skool Events Daily”, which of course you all do, then you are in to win that prize — a year's membership free at premium level. And just to remind you what you get at premium level: You get placement in the Skool Events Weekly Bulletin for your events that week. You also get listed in the events calendar (and there's a new update coming along very soon). And you also get included in the events classroom. Then there are some extra perks that come along every so often, like being tagged into relevant audience categories. You also get front cover placement or your community banner on the front cover with your link, and your events do get pinned from time to time as well. So it is well worth joining premium at the moment, because if you're listening to my videos, you know that premium is going to go up on the 1st of July from $5 monthly / $50 yearly to $9 monthly / $90 yearly. So that's it. Enjoy making those comments, enjoy the competition. It will be drawn probably in the first week of July, and I look forward to meeting the member who wins that whole year's membership free.

Meet Your AI Dream Team You've been out here doing everything yourself. Writing posts. Chasing leads. Managing emails. Scheduling content. Following up. Repeat. Girl, what if you didn't have to? I'm not talking about another prompt library or another thing to learn. I'm talking about AI that actually does the work. Sends the emails. Books the posts. Sorts your inbox. Runs outreach sequences while you sleep. Wednesday's lunch and learn is me walking you through exactly what I found, what works, what to skip, and how to set it up for your business specifically. Come see what it looks like when the team finally shows up. We're getting into it on June 24th at 11am eastern, inside Empire Creator Lab!

If you have an idea that has been sitting in your notes app, your voice memos, your head, your heart… for months. And every time you look at it you think “I’ll start when I have more time.” I just need you to know. That time is not coming. Not the way you think it is. What actually gets the idea out is a system. That’s what my Idea to Income workshop is. It’s free to join. June 13th at 7pm eastern. Come get a seat. 👇🏾 https://www.skool.com/live/ZCSPVp2W9Bz

I wanted to highlight this event a little bit more for @Isabelle Lesschaeve because Im certain we have some wine lovers out there who would love to know a bit more about how to know whats what within that glass of wine. So if this is for you, read on......... Not all are green 🟢 - Live Class June 10, 3:00 PM EDT Here's what happens when you stop being sensory curious. And it almost cost me the chance to attend an amazing tasting experience.🍷 I hadn't signed up for this tasting because I have little affinity for this varietal. However, when I was offered a free ticket, I hesitated and accepted "to be polite." Here I was, in the Sensory Theatre of the Robert Mondavi Institute, seated in front of 12 glasses, filled with a different Cabernet Sauvignon sample. For me, Cabernet Sauvignon is both 𝘨𝘳𝘦𝘦𝘯 𝘢𝘯𝘥 𝘢𝘴𝘵𝘳𝘪𝘯𝘨𝘦𝘯𝘵: two descriptors that make me usually say "no, thanks." If you have tasted different varietal wines for some time, chances are that you have also built representations of certain varietal wines. Maybe: • Banana candy for Beaujolais nouveau • Oaky and buttery for Chardonnay • Grapefruit and peach for Sauvignon blanc But this tasting changed my mind. These 12 wines tasted all different. Yes, there were two, which I described as "green and astringent." But the other samples had different flavour profiles. • Some were floral and spicy • Some were dark berries with sweet aromatics • Some were very complex, with floral, spicy, chocolate, and fruity flavours . That's why I'm excited to host 𝗮 𝘀𝗲𝗻𝘀𝗼𝗿𝘆 𝗰𝗹𝗮𝘀𝘀 𝗼𝗻 𝗖𝗮𝗯𝗲𝗿𝗻𝗲𝘁 𝗦𝗮𝘂𝘃𝗶𝗴𝗻𝗼𝗻 𝗦𝗲𝗻𝘀𝗼𝗿𝘆 𝗤𝘂𝗮𝗹𝗶𝘁𝗶𝗲𝘀 next Wednesday. 𝘛𝘩𝘪𝘴 𝘤𝘭𝘢𝘴𝘴 𝘪𝘴 𝘱𝘢𝘳𝘵 𝘰𝘧 𝘮𝘺 𝘊𝘶𝘳𝘪𝘰𝘶𝘴 𝘗𝘢𝘭𝘢𝘵𝘦𝘴 𝘤𝘰𝘮𝘮𝘶𝘯𝘪𝘵𝘺 𝘢𝘯𝘥 𝘪𝘴 𝘢𝘤𝘤𝘦𝘴𝘴𝘪𝘣𝘭𝘦 𝘵𝘰 𝘯𝘰𝘯-𝘮𝘦𝘮𝘣𝘦𝘳𝘴, 𝘴𝘰 𝘺𝘰𝘶 𝘤𝘢𝘯 𝘩𝘢𝘷𝘦 𝘢 𝘨𝘭𝘪𝘮𝘱𝘴𝘦 𝘰𝘧 𝘵𝘩𝘦 𝘳𝘦𝘴𝘰𝘶𝘳𝘤𝘦𝘴 𝘢𝘷𝘢𝘪𝘭𝘢𝘣𝘭𝘦 𝘧𝘰𝘳 𝘮𝘦𝘮𝘣𝘦𝘳𝘴. 𝗜𝘁'𝘀 𝗵𝗮𝗽𝗽𝗲𝗻𝗶𝗻𝗴 𝗻𝗲𝘅𝘁 𝗪𝗲𝗱𝗻𝗲𝘀𝗱𝗮𝘆 𝗮𝘁 𝟯:𝟬𝟬 𝗽.𝗺. 𝗘𝗗𝗧 (𝗡𝗲𝘄 𝗬𝗼𝗿𝗸 𝘁𝗶𝗺𝗲). You can get your ticket to attend by signing up here. 𝗧𝗵𝗶𝘀 𝘀𝗲𝗻𝘀𝗼𝗿𝘆 𝗰𝗹𝗮𝘀𝘀 𝗶𝘀 𝘁𝗵𝗲 𝗸𝗶𝗰𝗸-𝗼𝗳𝗳 𝗼𝗳 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝘁𝗿𝗮𝗶𝗻𝗶𝗻𝗴. Each month, we expand our wine palate through sensory practice.