57 weeks, now over 1 million followers Generated a total of $8.1 million between endorsements, brand deals, business partnerships/acquisitions, etc. My best advice? Focus. Focus on one topic - own it, you can expand later. Speak to one person (group of persons) and own the space. Have a plan for everything you post, if it doesn’t 100% add value to you or your brand, it’s worthless Not every video needs to go viral — conversion is much more important than virality. Virality will bring attention, value content will convert. Conversion gets you paid, virality does not.

I run wrestling page called oliwillpinit and we have been consistent for the last month or so posting 2-3 times a day making a ton of short form content. My issue is my son is only 6 and he’s the star of the page so I find it hard to make long form content. I’ve tried making longer content but it just doesn’t perform the same, Any ideas. Btw shout out to Mugzy and all his info he shares, last 30 days has been insane. 2.13 million views and 1 million accounts reached and about 1000 new followers.

What if your posting consistently the views and likes are high but they are not following?

September 12, 2024 - Follower Count: Instagram: 6857 Facebook: Zero TikTok: Zero (I didn’t even have an account until late October) Today; July 10, 2025 (just 10 months later) Instagram: 445,000+ Facebook: 185,000+ TikTok: 123,000+ Total: 753,000+ Since The Day I began my persistence with being consistent posting content - not one single day has been missed. For the first 100 days I posted 3-5 videos per day, gradually Growing. It only takes one. One video to change the trajectory of your life. One leads to another, and another. Stay consistent, stay disciplined. Now we have a whole formula for crafting viral content that will grow your brand following. More following = more leads More leads = more sales Now, we’re unstoppable. Unbreakable. Indisputable.

Posting opinions, political, and religious We all have beliefs, we all have opinions — Unless your business is the business of putting opinions out there or you’re in the ministry - keep em to yourself - I see so many times folks post their opinions/political/religious beliefs - and you alienate potentially half of potential leads/clientele before you even start. Have your beliefs, don’t let em interfere with business🫡 My 2 cents of the day