Are you looking forward to the week ahead? What is your main action you are pursuing that gets you closer to your purpose? An example of this: Parent - wanting to live a longer life Action: exercising 4 times a week Purpose: This is for me, my family, my health, longevity, the ones who can’t, the ones still to come. Have a great week and we are all here with you in your journey. And remember- This is for us all

This is for the community :)

At This Is For, we believe in reminders — the ones that bring you back to your why when life feels loud. Slowing down isn’t weakness. It’s clarity. It’s choosing to move with purpose instead of rushing without direction. That’s why we started with wristbands. Simple, easy to wear, and easy to share — they carry meaning into every part of life. This Is For health.This Is For family.This Is For your future. 👉 What’s one reminder slowing down has given you this week?

We’re just at the very beginning, and I want to thank those who’ve stepped in during this first week. You’re here before momentum, before the crowd — and that means something. This is about reminders. Keeping your “why” close when life gets loud. It’s Sunday 👉 who’s got a reminder to share today?Big or small — it might be exactly what someone else here needs.

For months now, This Is For has been taking shape — not just as a brand, but as a reminder. The first step is here: wristbands. A daily reminder you can carry with you — and one that can be passed on. These bands aren’t only for us. Some are meant to be donated and shared, so that reminder can reach someone who might need it most. But more important than the bands is this community — a place to share your “why” and connect with others on the same journey. 👉 What would your band say? This Is For… ___ Wristbands available soon. Sales opening shortly.