Reddit is a goldmine of leads for several businesses. However, the problem is scalability. We wanted to help businesses achieve two things: 1. Scale 2. Good quality content By achieving the above two things, we ensured that marketing goals were being achieved and the leads could flow in. Here's how we did it and you can do it too: Step 1. Scrape Reddit based on certain keywords and Subreddits (Subs) Step 2. Filter through the posts based on the date of the post Step 3. Classify the intent of the post into 4 categories - question_help, complaint_vent, recommendation_request, discussion_opinion Step 4. The information gathered for each post is fed into an agent that drafts a comment which is highly informative, adds value and subtly talks about your offering. At the same time, another agent summarizes and stores the summary, comment as well as other details of the post in a Google Sheet. Step 5. You can hire an intern to simply copy the comments from the Google Sheet and add the comments on the posts for which the URLs have already been gathered in the beginning. Voila! Your engagement wheels are in motion. Wait for responses and inbound leads. Check the image for the workflow diagram. Please share your questions and feedback in the comments.