Whenever I audit a Shopify store, I always start with these 3 things: 1️⃣ Homepage clarity (buyers must understand the offer in 5 seconds)2️⃣ Email flows (abandoned cart + welcome flow = hidden money)3️⃣ Product page trust (reviews, guarantees, social proof) Most stores miss at least 2 of these. 💬 Which one do you think your store is missing?