Sculptor. I wanted to be a sculptor. Ended up writing instead.

Hi Carrie, and welcome

Hi Sarah Jane, what's body doubling?

@Nando De Oliveira You actually explained your idea very clearly just now. The challenge isn’t the concept, it’s the signals your words are sending. A small but important thing: “athleticism” can sound intimidating. To many busy, sedentary professionals it reads as advanced, sporty, or already fit. People who are tired, stiff, and desk-bound often don’t see themselves as “athletic”, even if what you’re offering is exactly what they need. What you’re really talking about isn’t gym culture or performance, it’s building capacity. You’re helping people who: - Sit all day - feel stiff, flat, or drained - don’t have the energy or time for long gym sessions, or feel comfortable in a gym - Want to move more, but struggle to fit it in And your promise is: “You don’t need to overhaul your life or smash workouts. We rebuild your body inside your workday, in small, doable pieces.” That’s powerful, relatable, and attractive to those of us already struggling with too much on our plates. If it helps, here’s a way to describe your community in plain, inviting language your audience will recognise themselves in: This is a community for busy professionals who want to feel stronger, looser, and more energised, without living in the gym. We focus on short movement sessions you can fit around meetings and workdays: strength, mobility, walking, breathing, done intentionally, not perfectly. The goal isn’t more or harder workouts. It’s building enough daily capacity that movement stops feeling like a chore and starts supporting your life, whether that’s getting through the workday with less stiffness, or having the energy to enjoy sport and activities again. Something that may help with engagement: Your people don’t want or need more information, they crave permission and acceptance (Don't we all?). So give them explicit permission to: - move badly - start small - complain about stiffness and fatigue - admit they’ve been sedentary If your posts invite sharing experience rather than receiving knowledge, interaction will come much faster.

@Nando De Oliveira I think if you want to keep the term athletic the best place to do it would be inside the group where you have already connected with people and have the time and space to work on changing their perception, rather than in your about page/bio where it might scare them off. Just something to think about.