I am wondering if I should do PPC or something else I am generating leads in the tree service industry for a single county and I have no clue what to do. I'm worried that if I have somebody prepay and I can't get enough leads with what they paid. Genuinely have no clue what to do. I mostly just don't want to go too much into the negatives.

Does anyone Have any experience using Tally.so on your sites. Is it a good option. It looks like its a great option but I don't know if I'm missing something.

I feel like I am overcomplicating my website. What do you guys think is the bare minimum I should have so I can get my first client and start generating leads.