I've been building something behind the scenes. If you own a community, work for one, or want to, keep an eye out. This will be the most hands on thing I've done in a long time. I wasn't planning to fully launch my paid community right now, so I created a special soft launch version because I believe a lot of people are going to need help making the most of what's coming. Right after Skool News, I'll share all the details in a post Don't want to miss it? Save this calendar event as a reminder to come check back: https://www.skool.com/admins/calendar?eid=ab415b10b6734d3cb67830bf5b7a83bb

In case you missed it, the founders of Acquisition.com, Alex Hormozi and Leila Hormozi, officially announced that they’re expecting their first baby together! ❤️ They shared the news in an exclusive with PEOPLE Magazine along with maternity photos, and their photos are sooo cute! Check out the article to see them all: https://people.com/entrepreneurs-alex-leila-hormozi-expecting-their-first-baby-exclusive-11982040 A lot of us have watched Alex and Leila for years through business content, podcasts, interviews, books, YouTube, Skool Games conversations, and everything they’ve shared online about entrepreneurship, relationships, discipline, growth, and building a life together while growing companies. Now they’re becoming parents. 🥹❤️ As a mom, I'm so excited for my kid to grow up in a world with a Hormozi that will be around his age! One thing I really liked from the article was this quote: “Life has been a series of interconnected wild rides for us. From the highest highs to the lowest lows. Welcoming this baby into the world will bring its share of both, and we're here for all of it.” Parenthood is just that! So many emotions and so many different experiences. All of it worth it and life is never the same.. your perspective changes! It'll be interesting to see how the Hormozi's content changes based on their perspectives being adjusted once the baby is here! Also really cool seeing how many people online are genuinely excited and happy for them right now. A baby celebrated by the world! Huge congratulations to the Hormozis from our community. 🎉 Of course, everyone will be happy with baby Hormozi being either a girl or a boy, but for fun.. what's your guess? 💙💓💰

The first episode of The Online Community Show is officially live. This podcast is focused on real conversations about online communities, community building, trust, traffic, and connection. Not just the biggest success stories, but the full range of experiences from people who are actively building communities right now. In this first episode, @Eric Howell and I introduce the show, share how we met through Skool, and talk about why online communities are becoming one of the most important places on the internet in 2026. Here are a few of the things we get into: • Why social media often feels less social today and why communities are filling that gap • How online communities create real human connection in a world full of AI generated content • The difference between traffic tools and nurturing tools when you are growing a community • Why podcasting can become a long term trust builder for your future members • How overthinking and perfectionism stop people from starting communities or creating content • Why testing, experimenting, and learning together is one of the biggest advantages of communities One of the biggest ideas we talk about in this episode is that people are looking for something real again. When most social media feeds are filled with algorithms, ads, and content from strangers, communities create a place where people can actually talk to each other, build relationships, and learn together. We also talk about something that many creators misunderstand about podcasting. A podcast is not mainly a traffic tool. It is a trust builder. Someone might scroll past dozens of short videos and forget them instantly. But when someone spends thirty to sixty minutes listening to you talk, they begin to understand how you think, what you value, and whether they trust you. That is where communities grow. We already have 3 more episodes recorded with upcoming conversations featuring @Matthew Burns, @Victoria Gallagher, @Artin Asghari, & @Ethan Brits, each bringing a different perspective on building, growing, & running online communities.

I can't help it... I'll make a more in-depth post on this later... BUT I am so excited! 🥳 Christmas in February!

I’ve been asked this directly and I’ve also seen a lot of people asking it publicly. Why are the Skoolers community rules vague? Some people are totally fine with it. Others really dislike it. Both reactions are okay. Some people prefer things extremely clear with exact limits. Some are used to platforms where everything is spelled out. Others have been part of large communities before and already understand why vague rules exist in the first place. Here’s the part that matters and why I now strongly recommend vague rules… even for smaller communities. Hard rules create loopholes. Vague rules create better communities. The moment you introduce hard limits, people naturally want to reach those limits. Instead of looking at the intention of a post, it turns into “does this technically fit in the guidelines?” It even takes away from something that makes a community really wonderful. If a community like Skoolers spelled out exactly what a good post is and what a bad post is, we might never see some of the creativity that comes from someone trying something out. From experimenting. From sharing something that wasn’t done before that ends up being genuinely good. Vague rules leave room for that. They also mean that as moderators and admins, we end up having a lot of conversations. We look at patterns. We make decisions based on context instead of black and white rules. Sometimes there is a new person who is just trying to fit in. A post might technically be questionable, but the right response is to welcome them and guide them. Other times someone is new and blatantly self promoting, which clearly is not allowed. In that case, we can redirect and still welcome them without letting the behavior continue. Those situations look similar on paper but they are very different in reality. Vague rules allow for that distinction. They also protect against bad actors. An example that Andrew Kirby shared explains this well. If people were told they would not be prosecuted for stealing things under $50, you would immediately see people stealing things up to $49. The clear rule creates the behavior.