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10 contributions to Dance Teacher Resource Hub
Business / Mindset audios - recommendations
Fussy head and I need to focus , any podcast or Audio recommendations? TIA
2 likes • Feb 12
Motivation Manifesto by Brendon Burchard Flow by Mihaly Csikszentmihalyi These should sort you out :)
Student Growth Wheel! (and Checklist + Bonus)
Talking to a lot of Teachers lately, and their struggle/goal is student growth... I've done a 'quick fire checklist' for you - which is the first point of call. You would have heard some or most of these before - but have you actually executed on them?! The checklist will help you keep track of your efforts BONUS: If you've already done the suggested list - I've included a Chat GPT prompt you can use to have a creative brainstorm with your AI buddy. This will most definitely give you some new ideas to try, and bring in more students to your school 💃 Let us know what recruitment efforts you're up to this month in the comments, and also what creative ideas your ai gives you! Remember that you can get more out of ai by adding more context - What type of school are you, what are your parents like, what classes do you currently provide, what efforts have you done so far etc etc. Your checklist link is below, and attached to this post if you'd prefer to download that way! 🤓 https://docs.google.com/document/d/1MhBAfDNqeC8jH-wtL5o3p-vVIIsPZXKyEKak_FoJccs/edit?usp=sharing
Student Growth Wheel! (and Checklist + Bonus)
0 likes • Sep '25
@Nikki Coburn Fab! What are you going to attack first?
0 likes • Sep '25
@Nikki Coburn Looking forward to hearing your Rome update at the end of the month!
Celebrating the big wins too!
Yesterday was a dream. We opened Savvy Studios - Studio III. What started off as a joke (be careful what you throw out into the universe!) with me looking at the building and saying “that'll be mine one day” (ha ha don’t be crazy that’ll never happen) ended up in the dreamiest of studio renovations. It happened. It’s real. I’m in love ❤️ Sending out lots of good fortune and happy vibes as my cup is overflowing so please help yourself!!
Celebrating the big wins too!
1 like • Sep '25
Gorgeous!! Coffee Barre, love it. Well done!👏🏽
Old school marketing!
I live alongside a popular park and yesterday I noticed a guy sticking a flyer in the window of every car on the street. Probably about 30 cars I saw his bright blue flyer. I was so intrigued I did a 360 and stopped him. Can I have one please? I asked. He was a plasterer! I commented on the old school tactic and asked if he's had any business from it. He said 2 people. Doesn't sound much by my guess is that he hasn't put more than 200 out and the fact he's still doing it that it must be worth it. 200 business cards = £15 2 x plastering jobs = £1000 minimum 3 hours putting those cards out? £150 (£50ph) £835 profit! Not bad! -- Usually in marketing/advertising, we just need more volume - more posts, more flyers, more eyes on us. If I was this plasterer, I would do 2000 business cards... Sounds like a lot, but when you do the numbers that should equate to roughly £10,000. - It's a little bit different for us, because our customers pay a little bit each time, but over a long period of time. Do you know the LTV of your customers? (Life Time Value) To work out... How long do they typically stage with you? 1,3,5 years? Then multiply that by the amount they spend a year. My average customer spends £3000 a year with me, and they generally stay with me for 7 years before trying another supplier. So my customer LTV is £21000 - makes sense? This gives me an idea of how much I can spend to acquire a customer (assuming that my profit margins are correct!) Questions for you... 1. When was the last time you did the old school marketing and do you do enough? 2. Do you know your customer LTV? Can you guess? Try work it out! 😃
Old school marketing!
0 likes • Aug '25
@Laura Jaggar that's what we like to hear!! 🥳🥳 How many flyers did you order? (Assuming it was flyers 😅)
Trials and Retention
Seen some great success from people with Paid trials etc. but on the other hand heard some people struggling with getting them through the door, or converting them... Got any tips to share? I'm also interested what happens when a trial is booked on. To improve show up rates and conversion you could try some of or all of the following... - 24hr and 2hr reminder emails or texts (significantly improves show up rate) - Phone call confirmation of trial booking (Gives them the human connection via voice and chance to ask any other questions) - Share recent success stories from new students (even better - use same age and from same class, you will know this from trial form data) - Share testimonials from parents - Offer incentive for those that show up, and for after a trial to encourage more sign-ups - Map out onboarding process for new students to get them better integrated into your school - Voice note messaging... Whatsapp business allows you to be connected this way and a friendly voicenote can go a long way. During the trial process or just sending a parent some feedback or kind words at the end of the month. Has anyone implemented some of these? Can you share any other tips that has helped you with trials, conversion and retention? Please share below! 👇🏽😃
Trials and Retention
0 likes • Jul '25
@Harriet Barlow That's so good! 👏🏽 What's the one thing you would say is contributing to the steady flow of trial sign ups?
0 likes • Jul '25
@Harriet Barlow I'm not going to lie, I quickly traced back my comments to see if I spelt trial correctly 😆 I'm safe! I completely agree with you on the younger dancers as your bread and butter, makes total sense.
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Ess Green
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@essgreen
I build Skool ecosystems for UK experts ready to stop trading time for money 🇬🇧 DFY setup, strategy & automation | IRL Mayor UK 🇬🇧

Active 3h ago
Joined Nov 7, 2024
Leeds, UK
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