treating this like an instagram caption. Seriously tho! Thinking about doing a paid cohort (sharing the 2M secrets after not doing coaching for almost 1 whole year) OR an in person event…. Not sure what people want. Leave a comment below 👇🏻

In 23 hours, I'll be live… Showing you how I build a Skool community for my $16K copywriting client LIVE. 👷 And sharing everything from how I design graphics to how I write “start here” posts people actually want to engage with. Aaaaaaand I'll give you my step-by-step framework, thought process, and funnel behind attracting new members. Because growing a community is not hard....and it's NOT complicated. But it DOES require a strategy. 😉 So tomorrow, at 2pm, I'll be live, on zoom, I’ll be showing you the A-Z strategy for free. (I Met a guy recently who charges 50K for that lol) And I know, I know, building a community takes time… But it’s def figureoutable. You can 100% do it on your own. I did. And it took me 1 year to pull the entire strategy together. Lucky for you, it will only take 60 mins. 😎 Register here: https://us06web.zoom.us/meeting/register/7-H9_mhSTjqzH8BrNSe4sA#/registration (2pm PST) See you tomorrow!!

In 24 hours EVERYTHING is going to change. Rlly RLLY excited for you all to see what me and my team have been cooking for the last 60 days 🍳 And you'll see what I mean tmrw morning.... But basically, there's 3 things I've done for clients, and never for myself, that are happening in 24 hours. P.S. Keep your eyes out for a spontaneous live that may or may not be happening in 24 hours 🫣

Here are some actionable highlights anyone can use to get more traffic, clicks, and conversions: 📣 Using callouts at the beginning of sales copy (Ads, VSL, about page, sales letter) Direct callout: "Are you a Skool community owner making over $10k per month?" In-direct call out: "Do you struggle with getting free members to convert to paid on Skool?" Both callouts work well and can be used as hooks to test with organic and paid content. 🙋‍♂️ “Self-selecting” copy "This is only for…" "This is NOT for…" This can be used in pretty much any kind of copy. It can help deter people who aren’t qualified and attract people who are. ❓ “WIIFM” & “So what?” When I’m editing copy, I’ll go through every line asking WIIFM (what’s in it for me?) and so what? from the reader's perspective. This helps cut out the fluff and make every line more engaging for the reader. 💰 Take away selling People are driven more by the fear of losing something or missing out rather than getting a deal. "Don’t miss your chance to save $88" > "Get this for only $8!" 📝 Messaging consistency I always keep the same promise throughout the buyer's journey. If an ad says one thing and the landing page it links to says another most people are going to click away. 🦸 Hero’s Journey “I had this problem, I tried everything to solve it and nothing worked. One day I had an epiphany and tried something new. It worked better, faster, and easier than anything else before to solve the initial problem. It also worked for these people. CTA” That’s an oversimplified way to use the hero’s journey for content, ads, emails, VSL’s, and even webinars. - NESB This is a mnemonic device from Kyle Milligan to help make copy more interesting, powerful, and of course, persuasive. 🆕 New (or only): "Announcing, revealing, breaking, just released, exclusive" ✅ Easy (or anybody): "Even your grandma can do it" "I’ll hold your hand through the entire process" 🛟 Safe (or predictable): "My proven system" "Full step-by-step" and of course, testimonials

Favourite movie: Too many but a few would be The Godfather, Training Day, The Matrix, & most Adam Sandler films 🤣 My Offer: 🔥 I will make you 6 figures 💰 in 12 months or less ⏲️ or work for free till I do