Djangify is getting an EEAT upgrade and here's why that matters for you if you sell digital products
You'll know (from my earlier post) that the Google May 2026 core update has been rolling out this week. I've been doing a deep dive into it, and the short version is this: Google is getting better and better at asking one question before it ranks anything - who is behind this content, and do they actually have the right to be talking about it? That's what EEAT is. Experience, Expertise, Authoritativeness, Trustworthiness. It's not a checklist you bolt on at the end - it's the foundation of how Google decides whether your site deserves to be seen. So I'm updating Djangify to make sure every site we build is EEAT compliant from the ground up, and I'm adding more EEAT into the Traffic Generation classroom section so you know exactly what that means for your site too. The good news you might not realise you have NO DEGREE OR FORMAL QUALIFICATION? NO PROBLEM... Before you panic about not having a degree or formal credentials: Google added that first "E" for Experience specifically so that people with real-world, lived journeys wouldn't be overlooked. If you've spent ten years figuring something out, raising something, surviving something, building something then that all counts. It counts in a way a textbook qualification often doesn't, because Google knows that a real human story answers questions that academic content never touches. The only people Google is actively trying to ignore are faceless sites writing about topics they've never lived, touched, or properly researched. If that's not you, you're already ahead. WHAT I AM ADDING TO THE CLASSROOM I already have some what is EEAT information under Traffic Generation. I have created a folder specifically for EEAT that will cover What EEAT actually means in plain English and why the May 2026 update makes it more urgent than ever How to build your EEAT profile — whether your authority comes from lived experience, functional expertise, or a combination of both How to write an About page that works for Google's quality raters, not just your readers