In the COMMENTS BELOW, please share a Skool community you think is doing really great things. It can be one you've participated in yourself or one that you've heard from others is amazing. Please do the following: 1. Tell us the name of the community and link to it (affiliates allowed). 2. Tag the person who owns the community. If they are not in the CLASSIFIEDS, then please send them a DM and let them know that you mentioned them here. I promise you will make their day! 3. Describe why the group is so wonderful and how it has helped you. Please DO NOT just copy and paste the About page! 4. Comment on each others comments and scroll through the referrals to see if there's an amazing group you are missing out on! Thanks so much for supporting each other and this community! Please note that any #FriendFriday mentions that are created as new posts will be deleted. Thanks! Please DO NOT promote yourself. 🤨. The entire community is for promoting yourself. This post is for celebrating someone else. 😊

Someone saying: “Looks good to me!” can feel encouraging. But that isn’t the same as finding out whether a new person can actually use what you built. Useful testing shows you: • where someone hesitates • what they misunderstand • what they skip • what they expected to happen • whether they can reach the first meaningful result without extra explanation That distinction matters whether you’re building a community, course, offer, tool, or onboarding experience. 𝐑𝐞𝐚𝐬𝐬𝐮𝐫𝐚𝐧𝐜𝐞 𝐟𝐞𝐞𝐥𝐬 𝐠𝐨𝐨𝐝. 𝐎𝐛𝐬𝐞𝐫𝐯𝐚𝐭𝐢𝐨𝐧 𝐠𝐢𝐯𝐞𝐬 𝐲𝐨𝐮 𝐞𝐯𝐢𝐝𝐞𝐧𝐜𝐞. That’s something I’ve been paying much closer attention to while building The Guild and its Business Navigation experience. Because “there’s nothing obviously wrong with it” and “a new Builder can actually move through it successfully” are two very different standards. If you’re building something and you’re not sure what deserves your attention next, the 𝐅𝐫𝐞𝐞 𝐂𝐨𝐦𝐩𝐚𝐬𝐬 𝐂𝐡𝐞𝐜𝐤 can help you identify: 🧭 Current Priority 🧭 Why This Now 🧭 Not Yet 🧭 Next Action 𝐓𝐚𝐤𝐞 𝐭𝐡𝐞 𝐟𝐫𝐞𝐞 𝐂𝐨𝐦𝐩𝐚𝐬𝐬 𝐂𝐡𝐞𝐜𝐤: https://docs.google.com/forms/d/e/1FAIpQLSfqe2B8NgIMa60H5HhDKeFCLHUqmemIjdocctunQwRCrNbbhw/viewform?usp=publish-editor 𝐊𝐧𝐨𝐰 𝐰𝐡𝐚𝐭 𝐦𝐚𝐭𝐭𝐞𝐫𝐬 𝐧𝐨𝐰. 🧭

Have you ever started fixing something in your business, only to realize the thing you were working on wasn’t actually the real problem? That happened to me. The most visible issue felt like the obvious place to start, but I was getting ready to improve the wrong thing. That experience became one of the lessons behind how I now think about Business Navigation: before changing the workflow, offer, strategy, or system, make sure you’re solving the problem that actually matters. This is Episode 2 of The Road to The Guild. 🧭 Have you ever realized the fix you were working on wasn’t the fix you actually needed?

You can be doing genuinely good work and still not be working on what your business needs most right now. Maybe you’re: • rewriting an offer when discovery is the real problem • creating more content when attention isn’t converting • building systems before there’s enough demand • improving something because good advice told you to—even though it isn’t your current bottleneck The work isn’t necessarily wrong. 𝗧𝗵𝗲 𝘀𝗲𝗾𝘂𝗲𝗻𝗰𝗲 𝗺𝗶𝗴𝗵𝘁 𝗯𝗲. That’s why I created the free 𝗖𝗼𝗺𝗽𝗮𝘀𝘀 𝗖𝗵𝗲𝗰𝗸. It helps you sort out: 🧭 Current Priority 🧭 Why This Now 🧭 Not Yet 🧭 Next Action Because sometimes the most useful decision isn’t finding another thing to do. It’s knowing which perfectly good things can wait. 𝗙𝗥𝗘𝗘 𝗖𝗢𝗠𝗣𝗔𝗦𝗦 𝗖𝗛𝗘𝗖𝗞: https://docs.google.com/forms/d/e/1FAIpQLSfqe2B8NgIMa60H5HhDKeFCLHUqmemIjdocctunQwRCrNbbhw/viewform?usp=publish-editor 🤍

𝐍𝐨𝐛𝐨𝐝𝐲 𝐭𝐨𝐨𝐤 𝐢𝐭. And instead of immediately deciding the offer was wrong, I had to figure out something harder: 𝐖𝐡𝐚𝐭 𝐝𝐨𝐞𝐬 𝐳𝐞𝐫𝐨 𝐚𝐜𝐭𝐮𝐚𝐥𝐥𝐲 𝐦𝐞𝐚𝐧? Wrong audience? Wrong messaging? Not enough trust? Poor distribution? A weak offer? Or simply not enough evidence yet? I'm building 𝐓𝐡𝐞 𝐆𝐮𝐢𝐥𝐝, a Business Navigation community designed around one question: 𝐖𝐡𝐚𝐭 𝐚𝐜𝐭𝐮𝐚𝐥𝐥𝐲 𝐝𝐞𝐬𝐞𝐫𝐯𝐞𝐬 𝐲𝐨𝐮𝐫 𝐚𝐭𝐭𝐞𝐧𝐭𝐢𝐨𝐧 𝐧𝐨𝐰? I'm documenting the build in real time, the decisions, experiments, misses, adjustments, and what I learn along the way. 🎬 𝐁𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐓𝐡𝐞 𝐆𝐮𝐢𝐥𝐝, 𝐄𝐩𝐢𝐬𝐨𝐝𝐞 𝟏: 𝐖𝐡𝐚𝐭 𝐃𝐨𝐞𝐬 𝐙𝐞𝐫𝐨 𝐌𝐞𝐚𝐧? No polished hindsight version. Just the real build.