@Cordero Castanon Hey! You are 100% correct, and I agree with you about staying with what I know and do well. I’ve always said no to Facebook ads because I’ve never done it, though I have watched a few tutorials on it, and it doesn’t seem that complex. One of the main reasons I decided to say yes was because I’ve gotten so many requests on it from clients that I declined. Also, I figured that the only way to learn is by dipping your toes into the water. For example, my niche is in the home services industry, such as plumbing, drain, electrical, and HVAC companies. However, I have really struggled with booking appointments and recently had someone reach out to me on Upwork for dog training ads (something I would have said no to if I had been able to book appointments in my niche). I took the chance, and it is doing extremely well now, and they are getting all the leads they need. Similarly, I had a massage therapist reach out on Upwork, and they’ve been averaging 12 solid leads, actual booked jobs every day since we started. All in all, I agree with you about doing what you know and are comfortable with. I think the best thing to do is to be transparent and have them decide if they want to take a chance with you. I also like @Bailey Fox advice about not charging them or offering a money-back guarantee. Thank you for your great advice on this. I’m going to try to take this weekend to learn more about FB Ads. Any resources you’d recommend?