A DIVORCE is what semi-retired me at age 38. It took me 2 years once I got serious. (I did it in my spare time, after my son was in bed and early in the morning before my job.) This is Sago's #1 Personal Finance Rule. Rooting For Ya, Travis PS I am NOT a financial advisor. I am an impatient freedome junkie who doesn't follow the "rulez!" PPS I am also Southern. I talk slow. Put this baby on double speed!

I’ve read almost every popular personal finance book. And some unpopular ones too. I think most of the authors mean well. But… For most business owners… Especially internet based biz owners… Most of the personal finance rules RUIN a biz person’s chance at true financial independence. This is why… …even though biz owners make more than the average, they often don’t have much to show for it except higher levels of stress, family discord and health issues. So… I thought maybe? It might be useful to dissect some of the “popular” personal finance philosophy. Rules? Or Ruin? If this would be helpful… Sound off by sharing a common piece of personal finance you were “taught.” 👇 Rooting for Ya, Travis PS The “rule” that I followed which semi-retired me at 38, I’ve never found in a personal finance book!

It took me 30+ years... To realize I was only ONE breakthrough away from my next income leap... Not 6... Not fifty-eleven steps... ONE! I fed over 600+ pages and 10 years of insights into this 8-minute video... "Virtual Travis" did ok I think:-) Now... If I can just learn to say my last name right!! Happy New Year! Rooting for Ya, Travis PS Want more like this? Lemme know 👇 PPS Don't miss the "Find YOUR Herbie!" breakthrough.

I'll appreciate any insight I can get on how to move this conversation forward. Here is a bit of context: This expert has over 100k followers on LinkedIn. I reached out to him via email. After a bit of chat via email, I told him about auctions. He said it sounded interesting. That he's currently about to test a 3-Day challenge with someone who reached out to him. And depending on how it goes, he will take me on the auction offer. After 2 weeks, I heard back from him and this was his response: Hi Daniel, I hope you enjoyed the holidays and have something fun (or relaxing) planned for New Years. I had a strategy meeting with my COO and reviewed what worked and what didn’t work last year so we can plan for next year. We experimented with A LOT of different approaches last year and none of them panned out to be worth it and most had a negative ROI, including the 3-day challenge we did to my newsletter audience a few weeks ago. With that, we’ve decided to stop experimenting in 2026 and focus on profitability and ROI so I’m not going to be doing any more experiments with outside vendors for a while. I appreciate the offer and approach below but it’s not something I’m going to be investing in at this point. Good luck with everything in the new year. ==== ==== Here's the reply I drafted out to send to him but I wanted to seek insights from us to see if I'm missing something that might move the conversation forward. Here's what I drafted: Hi {name}, That makes complete sense. Honestly, I’d make the same decision in your shoes. Just to clarify one thing before I step back: You don’t put any money down. I fund everything; the copy, lead gen, and any extra costs. And you only pay me after money hits your Stripe or PayPal. This isn’t rolled out to your entire audience. One partner recently seeded 550 people from a large list for a test and pulled in $128k. It works because participation naturally surfaces people who are already curious about going deeper with the ideas behind your work.

After seeing my Auction Heroes crank out one six figure auction after another… I’m getting more questions about auctions: 👉 Will an auction work for my community or business? 👉 What would I auction? 👉 Do I have to be on camera and become an auctioneer? 👉 What if the auction ends with a super low bid? 👉 Can I run an auction on my email list? FB profile? Insta? X? YT channel? I’m considering doing an Ask Me Anything (AMA) on Auctions. Where I’d answer all those questions. And brainstorm with folks on what they could auction off for 5 or 6 figures in 24 hours or less. If I put on an Auction AMA… Would you come? Lemme know by posting your auction question 👇. You can steal one of the one’s from above. If I get enough interest I’ll make it happen. If not… I’m gonna rewatch The Shield or Breaking Bad! Rooting for Ya, Travis