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The Long Game

8 members • $99/month

5 contributions to The Long Game
The problem she didn't hire me to solve
A local day spa owner hired me to build her marketing system. She never asked me to touch her Google listing, but I knew I had to. While she walked me through problem after problem, I watched the weight stack up on her, every item climbing higher toward her ears. She was telling me, in her own words: "I know this system exists. I just don't know how to use it, and I don't have the time to figure it out." So when I ran the audit, I went looking for the thing under the things. And I found it: the one channel bringing her the most customers, her Google Business Profile, wasn't clearly under her control. Nobody could tell me for certain that it was. Her front door to every new customer, and a question mark over who held the keys. She had taken the business over from the two owners before her. Both veterans. Both good people who had run it for a while. But a handoff is hard, and not everything gets lined up clean in a transition. The obvious things usually do. It's the quiet account nobody thinks about, right up until it's the thing that matters, that slips through. So I went back to the people who came before her. I traced how the accounts were actually set up and who really held what. Here is what I found. The ownership was there the whole time. It just was never clearly handed over or written down, so nobody after the sale could say for sure it was hers. The access existed. The clarity didn't. That is the part most people would have missed. Not because it is hard to see once you know to look, but because nobody thinks to look. I'm a student of problems and solutions, and the problems I hunt for are the ones nobody else thought of. I didn't stop at finding it. I sorted it out, I built the check into a repeatable system, I wrote it down so it doesn't have to be re-discovered, and now I'm handing it to you. That is the whole method. See what is invisibly broken. Go do the work to fix it, not just point at it. Then capture it so the next person doesn't start from zero. The industry changes. The seeing doesn't.
0 likes • 4d
This is exactly how I operate. If you resolve the root, document how and within what process or policy it was missed, you don't just fix the problem you fix the recurrence and you lay the Pathway for a person to resolve the next problem without you.
Replay: the first Operator Office Hour
Most "training" online shows you the polished highlight, never the rep that almost didn't go up. The useful part is watching someone work the problem in real time. That is the bet this whole place runs on, and it is the opposite of how the space usually works. Free is the mission here, not the bait. The office hour is free and public on purpose, funded by the operators on the premium tiers so the person with the least can still watch the work get done. Stated up front, no catch. Here is the receipt: the replay of our first Operator Office Hour. Eighty-two minutes, on camera, working real operator questions live. No slides, no pitch, no edit. You see the actual problems get worked, not a cleaned-up summary. One Mind, Any Domain just means the disciplined way I run the business is the same way I work a problem live, whatever domain it walks in from. Watch it. Then bring one specific bottleneck to the next one, Thursday at 11:30am Eastern, in here.
Replay: the first Operator Office Hour
1 like • Aug 6
Helpful! Kinks are going to come. Keep plugging away.
Assessment
This has been wildly productive to walk through the steps and I will most likely create a project bot to bump large projects against for myself and my team as I continue to explore your curriculum. As someone neurospicy, it's instantly gratifying to see the issue laid out, fix it, and get that dopamine hit then wash rinse repeat. I can't wait to see what the next step is in the course.
I avoided running ads for a long time. Tonight I ran my first ones.
I avoided running ads for a long time. Not because of the seven dollars a day. Because it looked like a wall. Pixels, objectives, ad sets, a verification code buried in a bank statement, a billing screen insisting my card was no good when it wasn't. Every time I got close, something gatekept me, and I told myself I'd figure it out later. Tonight I ran my first ones. Two campaigns, seven dollars a day each. One of them is pointed at the door of this room. Since you're already inside, you get the receipt before anyone. Diana is the operator I built to run the execution while I set the direction. She framed what mattered and dropped what didn't. Traffic, not purchases, because at this budget you are buying learning, not buyers. Six angles per campaign, so the data tells me which message lands instead of me guessing. She built the ads. She rebuilt the landing page. When the card hit a verification wall, she found the exact reason and the exact fix. Here is the part worth sitting with. This is the room where that gets built, out loud, while it happens. Not a case study from a year ago. Tonight. You set the direction. The system handles the execution. So I'll put it to the room: if you pointed your first seven dollars a day at one thing tomorrow, what would it be?
1 like • Jun 16
how are your ads performing?
Spine
Outcome Healthcare organizations can review policy changes before implementation, understand their operational and financial impact, and prevent avoidable revenue leakage. Known For Finding the connections between policy, people, process, and payment. Doing Every Monday at 8:00 AM, I publish a Revenue Remedy Breakdown that reveals the hidden connections behind one revenue cycle problem through the lens of policy, people, process, and payment. Learning Turning complex policy into clear operational action.
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Claudia Leveston
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1 point to level up
@claudia-leveston-1026
Forward-thinking Revenue Cycle expert helping leaders turn complex data into clarity, strategy, and measurable results.

Active 17h ago
Joined Jun 10, 2026
Washtenaw County, MI
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