Clare Goodall

What To Do: - Think of your tags as another way to say the same thing as in the title, for instance, if your title says " Personalized Dog Mom Mug For Her, then your tags should include things like dog lover, canine mom gift, etc... - Always use all 13 tags as each one left blank is a missed sale opportunity and use long tail keywords (3 or more words). The more specifically targeted to your product the better. - If a keyword phrase is over 20 characters, split it in to two tags. The algorithm can put them together. - There is always some debate on this, but I put my most targeted keyword phrase (the one that is in the front of my title) in my tags as well. What Not To Do: - Never use your shop name as a tag unless you have a shop that is a name brand that people are searching for. - Never add a tag unless you have validated that there are customers using this exact phrase each month (Use a good keyword tool like Everbee.com) - Never trust AI for the tags. If you want to use it as a starting point you can, but it doesn't get used unless you validate it with a keyword tool... even if other competitors are using it.

New comment Jun 2

How The Top Sellers Write Their Tags To Get More Sales

Clare Goodall

3 likes • May 28

I absolutely love the fact that you put that warning on about using ai for tags. I totally agree that ai can not do a good job at all

Synthia Smith

May 21 •

General discussion

Im getting that itch again...to open another shop

Yes I know. Two shops split my attention and one shop is hard enough...but my shop now focuses on car stuff...and tee shirts/ mugs and sweatshirts dont go with that....or do they. Advice please?

New comment May 22

Clare Goodall

0 likes • May 21

I would ask you to consider your customer. Are they the same? Or completely different.

Jodi Johnson

Apr 11 •

General discussion

What's Your Opinion?

What's a piece of Etsy advice that gets repeated all the time that you actually think is wrong?

New comment Apr 13

Clare Goodall

1 like • Apr 12

@Fides Madrid I will have a look. It definitely intrigues me

Clare Goodall

0 likes • Apr 12

@Susan Gebbia wow! What he says actually makes a lot of sense when you watch it! ✨ he talks about describing your product using two types of keywords… your anchor keywords are basically what the item is (like junk journal pages, scrapbook papers, digital papers) and your descriptive keywords are how you’d describe it (romantic, floral, roses)… so your title becomes phrases like “romantic junk journal pages” or “floral digital papers” and then your tags go even further using a who, where, when, why approach… so instead of just repeating your title keywords you’re thinking about who is buying it (gift for crafter, scrapbooker gift), where they’ll use it (craft room), when (birthday gift idea) and why (calming creative hobby)… the one thing I’d add is the validation step using something like Erank, because he actually dismisses search tools saying they only show historical data and even says Etsy insights isn’t reliable… and while he has a point that the data isn’t real-time, it’s still way better than just guessing 🙌 Another thing he says that I am not sure of is that he still uses keywords stuffed titles, I am sure @Jodi Johnson will tell us her thoughts on this.

Jodi Johnson

Mar 8 •

General discussion

I reviewed 10 shops last month. Same mistake every time

And it's not SEO. It's not your images. It's not even your prices. Sellers are creating products based on what they think will sell — not what's already selling. Someone spends hours designing a beautiful mug, a cute phone case, a gorgeous blanket... and lists it with zero proof that anyone is actually buying that product right now. That's not a product strategy. That's a guess. Before you create anything, verify that real sellers are making consistent monthly sales with that product type. Download Everbee, search your idea, and look at the monthly sales numbers. If you can't find at least 2-3 shops with steady sales and recent reviews — that product is not proven yet. Don't build on unproven ground. Have you been researching demand before you list — or has this been more of a guess-and-hope situation? Drop it below honestly 👇

New comment Mar 9