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Owned by Chrystal

Build your brand strategy, write your website, and attract the clients you’re meant to serve.

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69 contributions to Words&Websites for Therapists
5/21/2026 - New Youtube Video dropped
Hey fam! 👋🏽 New video just dropped (a little early) and this one might make you want to go look at your homepage with fresh eyes! It's also posted in the Weekly Watch Classroom. Your homepage might have everything it's supposed to have... and still be losing the right clients in the first five seconds. This week I'm breaking down exactly why the order of your homepage sections matters more than most therapists realize. Go watch and then come back and tell me... what does your homepage open with right now? 👇🏽
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Get a FREE Copy of My Book!
Book: You're Already a Storyteller Why Therapists are Uniquely Powerful at Messaging and Just Don't Know It Yet The first 25 people to comment on this post will get a FREE copy sent to them. 🙌🏽
Get a FREE Copy of My Book!
0 likes • 11d
@Lawanda Whitehorn Thank you! Would you like a free copy?
0 likes • 5d
@Lawanda Whitehorn DM me your address and I'll get it out to you right away.
If your therapy website isn’t bringing in clients yet, what do you think is missing?
A lot of therapists assume having a website is enough—but most sites don’t actually convert visitors into inquiries. It usually comes down to one of these: The message feels too generic (it sounds like every other therapist site) The “who I help” isn’t specific enough There’s no clear emotional connection on the homepage The call-to-action is unclear or buried The site talks more about credentials than client transformation I’m curious, if you had to guess, what do you think is the biggest reason therapy websites fail to turn visitors into paying clients?
1 like • 5d
Lack of Brand Strategy
New Weekly Youtube Video
Hey fam! 👋🏽 New video just dropped and this one is going to make some things click! It's also posted in the Weekly Watch Classroom. SEO for therapists is important but it's only ONE of four elements your private practice website needs. Missing even one of them means your website isn't working as hard as it should be. Go watch and then come back and tell me which element do you think YOUR website is missing? 👇🏽
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The more the merrier!
Welcome @Jasmine Smith! So glad you decided to join us! Check out the resources and hit me up if you have any questions. 🙌🏼
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The more the merrier!
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Chrystal Dunkers
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4points to level up
@chrystal-dunkers-9183
I'm a mental health therapist, Squarespace Website Designer and Website Copywriter for Mental Health Therapists!

Active 2d ago
Joined Aug 16, 2025