I dont touch Apollo or Sales Navigator. Apollo has crap data imo, and I think sales navigator has crap filters. Icypeas can be a good alternative for linkedin specifically but it emulates the same filters so requires some massaging. 1. We focus mostly on SMB so we have to fight like hell to get lead data. 2. We typically scrape google maps or google search to get lists of companies (no lead databases for company building) 3. We take the company name from gmaps listing or google search and generate simplified names. For example, if google maps says the business name is “Makotos Japanese Restaurant and Bar, NC” we will generate simplified names like “Makoto, Makotos, Makoto’s” with OpenAI's api, and post these to icypeas. Since icypeas only allows company keyword match, this helps us find multiple decision makers especially in small business use cases where each employee might have put the name of the company they work at, a little bit differently. These size companies typically dont have official company pages their employees can link their profiles to so they write in their own version of their company name. One person might write Makotos Steakhouse, while another writes Makoto's Sushi. Since one has an apostrophe and one doesnt, our AI Generated variations will catch these. This will however also find unrelated businesses with similar names like Makotos Design Studio, so we then use OpenAI to fuzzy match company names after the fact. We then have to go and look through job titles and company names within the worksfor[] array of job experience for each profile. The reason for this is because linkedin salesnavigator (which icypeas emulates) returns profiles in a non intutive way. For example, this search for owner at bonefish grill https://www.linkedin.com/sales/search/people?query=(recentSearchParam%3A(id%3A4850368546%2CdoLogHistory%3Atrue)%2Cfilters%3AList((type%3ACURRENT_TITLE%2Cvalues%3AList((text%3Aowner%2CselectionType%3AINCLUDED)))%2C(type%3ACURRENT_COMPANY%2Cvalues%3AList((id%3Aurn%253Ali%253Aorganization%253A348699%2Ctext%3ABonefish%2520Grill%2CselectionType%3AINCLUDED%2Cparent%3A(id%3A0))))))&sessionId=u%2BuTrFd%2FTdyyoCyDPPTGIw%3D%3DWill%2Cfilters%3AList((type%3ACURRENT_TITLE%2Cvalues%3AList((text%3Aowner%2CselectionType%3AINCLUDED)))%2C(type%3ACURRENT_COMPANY%2Cvalues%3AList((id%3Aurn%253Ali%253Aorganization%253A348699%2Ctext%3ABonefish%2520Grill%2CselectionType%3AINCLUDED%2Cparent%3A(id%3A0))))))&sessionId=u%2BuTrFd%2FTdyyoCyDPPTGIw%3D%3DWill) return 26 results… Obviously there are not 26 owners of bonefish grill.