Is anyone making your edge in the cleaning business "eco-friendly cleaning methods"? or have experience of its success?

One of the principles of starting a business is to differentiate your product or service from the competition. How are you personally going to differentiate your cleaning business from the competition? Certainly, high quality service as a must. However, before you get the customer they have to perceive the value you are you offering before they commit.

I am new here. I am so happy to be a part of this training to get my business started.