Self Storage Owners/ Operators
Question for self-storage owners/operators: If you acquired a mom-and-pop facility that had: - no website, no Google Business Profile, no security cameras, no automated gate, minimal lighting What order would you prioritize improvements in? Part of me thinks: Create the Google Business Profile first (since it’s free) Build a basic website Implement management software/system Add cameras Add automated gate + improve lighting But I also wonder if putting photos online before adding security features could hurt customer perception and reviews. Curious how experienced operators would approach this operationally and from a marketing/customer trust standpoint. What would be your first move?