Every one of us has heard it. You explain your offer, you say the price, and then: "Hmm, that's a little expensive." Most of the time it doesn't really mean no. It means "I'm not sure this is worth it yet." The worst thing you can do is drop your price on the spot. This prompt helps you practice before the call, so you're not making it up in the moment. Copy this: --- Act as a friendly sales coach for a solo marketing agency owner who sells to local businesses. My offer: [what's included + monthly price] Who I'm selling to: [e.g. "a family-owned roofing company"] What they told me their problem is: [their words] What that problem probably costs them: [e.g. "a missed roofing lead is worth about $8,000"] Give me: 1. 3 questions I can ask to find out what "too expensive" really means for them 2. 3 calm, honest ways to respond, each under 60 words, that tie the price back to their problem 3. One way to offer a smaller starting option without cutting my price 4. A practice role-play: you play the business owner pushing back on price, I answer, and you give me feedback after each reply. Wait for my answer before continuing. Keep it warm and low-pressure. No guilt trips, no fake deadlines. --- How I'd use it: say a roofer tells you $497 a month is a lot. If one missed lead is an $8,000 roof, you might say "Totally fair. Can I ask, how many calls do you think you miss in a busy week? If this catches even one roof a year, that's an $8,000 job against about $6,000 for the year." Then stop talking and let them think. Run the role-play part a few times. It feels silly, but it works. What's the objection you hear the most? 👇 Don't have HighLevel yet? Start your free trial here 👉 https://www.gohighlevel.com/highlevel-bootcamp?fp_ref=danielsouzahl (Full transparency: that's my affiliate link, so I earn a commission if you sign up, at no extra cost to you.) Let's build together. 🔥