Today I built and launched my first automation! I'm committed to continuing the sprint for the rest of the month because I don't want to lose momentum! My number one burning question for tomorrow is how you follow up and book guests?

My show is called: The Culture Playbook Podcast My number one question for tomorrow is what my tech stack options look like to make all of this automation happen.

I’ve decided to use: Apollo (fastest path for scraping the full list and lowest cost for the volume I need) ICP Industry:Professional Sports • Collegiate Athletics • Sports Performance & Culture ICP Roles: - General Managers (GMs) - Athletic Directors (ADs) - CEOs / COOs - Heads of People & Culture - CHROs - Directors of Learning & Development ICP Country:United States I found this many leads: ≈ 8,600 leads (after filtering by sports industry + roles) My number one burning question for tomorrow is: How do I begin reaching out to these leads in a way that sparks real conversations and books podcast interviews quickly — without sounding salesy?

Commitment: I’ve decided to commit to this challenge for 30 days so that I build a consistent guest booking engine that drives relationships, opportunities, and revenue for my business. • My business services this type of customer: GM, AD, HR, People & Culture, Player Development, Mental Performance, and Innovation leaders in pro sports and collegiate sports organizations. • We take them from → Disconnected teams with culture gaps to high-trust, aligned, high-performance environments. • Target ACV: $80,000 per organization per year. • WHY: As a former athlete, I know culture determines whether a team thrives or fractures. I’m building this to help leaders create stronger, more connected teams. • Implementation intention: When it’s time to work on the podcast each day, I’ll send at least one outreach message, complete one booking task, and keep the momentum moving forward.