THE THIRD DOOR by Alex Banayan https://alexbanayan.com/book/ This book is required reading for all my clients. It exemplifies everything I teach - so much that I call myself a THIRD DOOR COACH! Reading this book will set you on fire! It has real stories that teach how to: - go after big dreams & goals - become a magnet for opportunity and even create them - find mentors & connectors who want to help you WHAT IS THE THIRD DOOR? LIFE, BUSINESS, SUCCESS… IT’S JUST LIKE A NIGHTCLUB. THERE ARE ALWAYS THREE WAYS IN. There’s the First Door: the main entrance, where 99 percent of people wait in line, hoping to get in. The Second Door: the VIP entrance, where the billionaires and celebrities slip through. But what no one tells you is that there is always, always… the Third Door. It’s the entrance where you have to jump out of line, run down the alley, bang on the door a hundred times, crack open the window, sneak through the kitchen—there’s always a way. Whether it’s how Bill Gates sold his first piece of software or how Steven Spielberg became the youngest studio director in Hollywood history, they all took the Third Door. THE LARGER-THAN-LIFE JOURNEY OF AN 18-YEAR-OLD COLLEGE FRESHMAN WHO SET OUT FROM HIS DORM ROOM TO TRACK DOWN DOZENS OF THE WORLD’S MOST SUCCESSFUL PEOPLE TO UNCOVER HOW THEY BROKE THROUGH AND LAUNCHED THEIR CAREERS (when they were nobody) The Third Door takes readers on an unprecedented adventure—from hacking Warren Buffett’s shareholders meeting to chasing Larry King through a grocery store to celebrating in a nightclub with Lady Gaga—as Alex Banayan travels from icon to icon, decoding their success. After remarkable one-on-one interviews with Bill Gates, Maya Angelou, Steve Wozniak, Jane Goodall, Larry King, Jessica Alba, Pitbull, Quincy Jones, and many more, Alex discovered the one key they have in common: they all took the Third Door. WHO'S INTERESTED - I'M GOING TO BE DOING A BOOK CLUB CALL - where people interested will:

You know that scene in Kung Fu Panda, where master Shifu walks in on Po doing a full split 10 feet off the floor as he eats his feelings, steeling Monkey's almond cookies? It was a breakthrough moment. Prior to that, Po and Shifu both were struggling Po struggling: - Po loved kung foo so much that he stayed and hoped that Shifu could teach him - Then failure after failure…Po tries to give up - He didn’t think he deserved to be there,  - that he wasn’t enough to be the Dragon Warrior (too fat, not good enough at Kung Foo) - “How are you going to turn THIS into the Dragon Warrior?”…Shifu has no answer And Shifu struggling: - Making Master Ugway wrong & arguing with him that Po couldn’t possibly be the Dragon Warrior  - to accept that Po was the Dragon Warrior - Offended/insulted by Po’s lack of experience in Kung Foo - He tries to get Po to quit, but Po stays.  He won’t quit…until he does - But Shifu stops Po from leaving  - for the first time…Shifu realizes he needs to trust Ugway that Po actually IS the Dragon Warrior - But he still doesn’t know how he’s gong to turn Po into the Dragon Warrior Then the breakthrough moment! Shifu hears Po raiding the kitchen and walks in on Po as he’s eating his feelings “What…I eat when I’m upset ok?” Shifu then tests the power of Po’s food motivation by hinting where Monkey hides his almond cookies and then pretends to walk out. Shifu immediately returns, catching Po 10 feet off the floor in a full split as he mows down Monkey’s almond cookies. Shifu realizes Po’s weaknesses are actually strengths! “When you focus on kung fu, when you concentrate, you stink. But perhaps that is my fault. I cannot train you the way I have trained the five. I now see that the way to get through to you is with...THIS (bowl of dumplings).” Shifu realizes he can leverage Po’s food motivation to train him. So what about you? Are you going about things the hard way like Po and Shifu were? Come to the call today and let’s uncover YOUR superpower, SO THAT YOU CAN LEVERAGE IT!

Looking forward to seeing you all there! Here's the link https://meet.google.com/uxi-vgfp-cze It's going to be slightly different today as Warren is having a fishing trip today and we can take this time to take over his call and catch up with everything you've been up to recently, all the great and awesome things you've been doing, to all the things that're frustrating at the moment! It will be as casual or as professional as you want. Or if you all would like to crash @Brennans call, then let's do it!

No content creation call today, as I have the opportunity to go fishing with a dear friend. Tomorrow's Q&A call is still on and will be hosted by @Vladislav Van Wyk (he's awesome!). Vlad will post the link here in the community (different link).

Our weekly Q&A call is in 35 minutes (Saturdays 11:30-1pm EST) Here's the link: https://us06web.zoom.us/j/83041347811 On today's call: - Most people think you're supposed to create content around your prospect's pain points (the story that's in their head) to get them nodding. And this is great...but - Out of all those pain points, a select few will automatically qualify them to buy your high ticket coaching (they have means & can afford it; they're motivated to invest in hiring a coach; and they aren't tire-kicking freebie seekers)? - What if you created content around THAT?! If you do, it will improve your sales calls, with better more qualified prospects, and you'll won't be wasting so much time with the wrong prospects. Good right?! Will you be there?