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3 contributions to Growthworks Community
What If You HAD TO Launch Your Program In 5 Days?!
I have a question for you: What if you ABSOLUTELY HAD TO launch your new course or coaching offer by THIS FRIDAY? Could you do it? (comment with the fastest program you've launched - how long did it take from idea to clients? (Imagine you had no choice, regardless of your motivation - could be an unexpected expense, upcoming vacation or anything that had to generate actual customers in the next few days!).. Here's exactly what you would need to do: 1) COMITT. I don't care how long you've been trying, planning or wanting to launch - for most of you I'll bet you've been "working on it" for months or years!.. BUT - forget all of that - let's assume you not only want but need to go live ASAP... You have to burn the ships and decide enough is enough - we are doing this! (If you don't think it's possible, you've already lost - I have done this and helped others do it many times before, going from idea to new customers in 5 days!) 2) CHOOSE A PROBLEM TO SOLVE - A problem a large number of folks are actively struggling with and paying to solve. This isn't the time to get creative - all ll we need to do is enter a crowded market with a unique and more clear solution (below). The key elements of an irresistible offer are: a unique solution, messaging and pricing. IMPORTANT: if you are a coach, agency or consultant, you choose on step of your bigger high ticket offer to deliver live. For example, I help people build, launch and grow profitable online businesses - but for this live program I could just help people create a lead magnet (step 4 of my larger system)... 3) CREATE A SOLID OUTLINE - For over 10 years, we've used the same "Product Roadmap" system to create dozens of 6 and 7 figure course and coaching offers. The secret sauce here is to not just tell people how you can hep them, you must SHOW THEM how you can help them with a visual roadmap! This is what none of your competitors are doing and why you can drop into a crowded market and scoop up customers!
What If You HAD TO Launch Your Program In 5 Days?!
2 likes • Oct '24
@Loh Whee Chuang, Alan Loh Leverage AI to help you define details about your ideal audience persona, challenges, and desired outcomes related to the your product/service/offer: Just fill in the brackets with something basic like health, wellness, pet care, weightloss...whatever! Whoever else is reading this....hope this helps you just a little bit! =) Prompt share: “I want you to act as an expert market research analyst and audience profiling specialist with deep knowledge of [INDUSTRY/NICHE] to help me develop a detailed ideal customer persona for my [PRODUCT/SERVICE/OFFER]. My [PRODUCT/SERVICE/OFFER] helps people who struggle with [CORE PROBLEM/PAIN POINT] to achieve [MAIN BENEFIT/DESIRED OUTCOME]. Please ask me a series of probing questions to gather key information about my ideal customer, including their demographics, psychographics, behaviors, attitudes, challenges, pain points, goals, and desired outcomes as it relates to the problem my [PRODUCT/SERVICE/OFFER] solves. Then summarize the persona details in a structured format covering the following categories: - Persona Name - Demographics (age, gender, location, education, income, etc) - Psychographics (values, interests, attitudes, personality traits) - Behaviors & Lifestyle - Goals & Aspirations - Challenges & Pain Points - Desired Outcomes & Success Criteria - Potential Objections & Concerns - Preferred Channels & Content Formats - Quotes & Soundbites that illustrate their mindset Feel free to adjust this however you want. You can even ask AI to improve on this prompt in any way you want. Good luck!
Fear of success AND failure
Today I was listening to a live that stated too much schooling, studying and preparing is still a form of procrastination. So I sat with this for a minute. I thought I was simply doing "due diligence" so that I can be prepared, but it turns out that's just not true. So for the first time I am going to admit that I'm terrified, not just scared, but petrified. I'm not sure I believe in myself enough to pull this off and while I won't know if I don't try, I'm scared to try and fail because I've put so much of myself into the project. Ugh. I hate this next part, but what If I'm a success? Then I have to keep doing the thing I'm winging it at. This is where my imposter syndrome kicks in and I haven't found a course to get over that. :( #Feelingdiscouraged
2 likes • Oct '24
Just gotta remember, you are not your customer. You just create something someone else is looking for. Period. That's it. Don't over think it. Quick example...years ago I started arbitraging product from Amazon to Ebay. I marked up the products I sold on Ebay and Amazon shipped them out. Now, I almost didn't do that because my logic was why would someone buy from me when they could just go to Amazon and get it? Well, they were looking for it and i had it....so....they bought it! That's it! Forget about the why of it all. =)
NEW - 4 Reasons You're Not Where You Want to Be
If you're new here and not clear on how this system works, I just launched this new long form page to help you understand how this 4 part system can help you like nothing else on the planet... First off, there are 4 main obstacles that prevent virtually every creator, consultant or entrepreneur looking to launch: (QUESTION: Please let me know which of the 4 you're stuck on right now) 1: CREATING A GOOD OFFER : I'm sure you're well aware that getting your ideas and expertise out of your head and into a well-structured program is extremely difficult! And that's just the beginning! You also have to name your product, craft a message in a way that stands out from the crowd and actually attracts buying customers, identify your target audience, decide on the right price and more! And here's the brutal truth: The offer is 99% of your success! No amount of content, emails, ad hacks or social media presence can make up for a poorly crafted offer - you have to get this right! 2: CONTENT: You realize that no matter which funnel, strategy or system you're using, there's a major obstacle standing in between you and your digital marketing dreams: An ocean of content. You need to write ads if you want to get clicks. Landing pages and sales page copy before you can launch. Emails and video templates...the list goes on! 3: THE TECH STUFF: Even If you're lucky enough to tackle these first two "Big Problems" - creating an effective offer, mapping out your program and creating a ton of content (course slides, lead magnets, email sequences, sales copy , etc.).... Now comes the third "Big Problem" - all the tech stuff! Landing pages, lead forms, automated nurture sequences, shopping carts, calendars, tags , Zaps and more... The truth is clear: All the time and effort you've poured into creating your product and crafting content won't add up to diddly squat until you are live and open for business! 4: MONEY! - When you're in startup mode, cash is tight!
NEW - 4 Reasons You're Not Where You Want to Be
3 likes • Oct '23
@Loycent Gordon The clue to you not having a skill that will truly help a market is in this very statement. You say you don't have any skills to truly help a market? There are countless markets out there you can enter. How many other people online are in the very same boat you're in? Millions! There ya go! Fire up the AI tool of your choice and do some research on a product that will help all the other millions of people out there who don't think they have any skills! What a great pain point to solve for people! It doesn't have to be anything complicated, in fact, the easier you make it the more you will sell. There are literally dozens of different angels you can come at this. Now, while you are using your AI for your research, explore what other people are doing to be successful marketing their skills, pick a skill and create something similar. Piggy back off their success. Don't copy them but if they are successful then you know you can create a similar product in that niche that is already sellling....they've done all the hard work for you! There are billions of people online and saturation is impossible. Hope that helps a little....good luck!
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Barry Crewse
2
13points to level up
@barry-crewse-6478
Hi, glad to be here! Following me to sell me stuff will get you blocked. Sorry.

Active 14h ago
Joined Oct 1, 2023
United States
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