We recorded this episode of The Storefront Strategy Podcast with Claire & Nicole in person at the Viral View conference, which made it extra fun. We asked other Amazon Influencers to submit questions, and this turned into a really helpful Q&A episode covering product research, conversion rates, VAs, multiple storefronts, biggest mistakes, boundaries, and finding community in this business. A few things we talked about: Product research is not just about one metric. Conversion rate is not always the number to obsess over. Hiring help can be amazing, but only if you know what you’re handing off. You do not need to chase every strategy just because someone else is doing it. And yes, we shared some of the mistakes we’ve made too. If you’re an Amazon Influencer trying to grow smarter, make better product choices, and build a more sustainable workflow, this episode is for you. Watch on YouTube: https://youtu.be/nuSQGyb7sG0?si=rEkhlRlk4WbP6vuG Listen on Spotify (make sure to follow our podcast!) https://open.spotify.com/episode/4DZHhnHl24xMeNKAvz3OWu?si=lfeVRw6pSeGOQO_hqoOIjQ Listen on Apple Podcast: https://podcasts.apple.com/us/podcast/we-made-huge-mistakes-as-amazon-influencers-heres-what/id1896819072?i=1000773450837