I need to be really direct with y’all because I care about the results you get from being here. I have spent a lot of time adding more classes, more resources, more jobs, more opportunities and more access every single week. I’ve asked for your feedback, pivoted, adjusted things in my business and in my life, and tried to accommodate what you all say you want and need. But I’m noticing a pattern that is not working here. A lot of people are asking for MORE before they’ve actually implemented what’s already here. And that has to change if you are going to get anything out of this community. I cannot want this more than you do!!! I can teach you the strategies & skills. I can show you what brands are looking for. I can give you frameworks, feedback, opportunities and direction. But I cannot do the work for you. And I also cannot continue carrying the responsibility for someone else’s lack of execution. So going forward, Creator Advantage is becoming much more implementation focused. Here’s what that means: Every Monday, I’ll post a Weekly Implementation Challenge. 👀 There will be a dedicated tab for these challenges, and you’ll also get an email so there is no confusion around what we are working on that week. Each challenge will include specific action steps plus a way to PROVE you completed them. And the people who actually do the work will unlock the higher level of access y’all keep asking for. That can include: • Opportunity Board access with newly active campaigns, six-figure roles built around the skills I teach, and business advancement opportunities • Priority feedback during 30-minute 1:1 live sessions • Direct pitching done by me on your behalf • Campaign recommendations • Additional resources • Other perks tied directly to that week’s execution I’ll still be teaching. I’ll still be here. Matchd creators will still have access to Matchd campaigns. But I am no longer going to keep pouring more and more into people who are collecting information instead of using it, then wondering why they aren’t seeing movement.

USA CREATORS About this brief Hydro Flask periodically seeds a specific new design feature on one of its bottles - rather than the brand broadly - aimed at creators who can spotlight one clever detail in a short, high-engagement clip. It suits lifestyle and everyday-carry creators who focus on small product discoveries rather than general 'stay hydrated' brand messaging. Suggested angle Center the whole video on a single standout design detail rather than a general bottle review, since a specific surprising feature drives more engagement than a broad overview. Yiorgos Makris · Director of Marketing yiorgos.makris@hydroflask.com

About this brief Best Buy is casting a diverse group of relatable, authentic people for its holiday digital video and social media advertising campaign. The campaign will feature natural, understated performances across approximately 8-26 different spots, with talent potentially being called back for more specific spots as individual concepts are approved. Twelve roles are listed across men, women, teens, and children, including Male/Female 20s, Male/Female 30s, Male/Female 40s, Male/Female Seniors aged 50-65, Male/Female Teens aged 12-18, and Male/Female Children aged 4-11. Talent should bring warm, positive energy and feel natural on camera rather than overly polished or commercial. Compensation is $100 per hour for the session plus a $1,500 buyout, with an additional 15% agency fee. Usage includes all session materials, edits, versions, variations, and cut-downs, with perpetual, worldwide usage across all media excluding broadcast. The work will take place in Bloomington, Minnesota between September 22 and October 2, 2026. Suggested angle Submit authentic, camera-natural talent across the full age range - strong family and lifestyle creators, and anyone who reads as a genuine person rather than a trained actor, will fit best. Local Minnesota availability across the shoot window is essential. Gina O'Tool · Influencer Marketing Manager gina.otool@bestbuy.com

Did i dream it, or somewhere did i hear, or see Ashkey Furniture has an opportunity.....

Tomorrow at 8AM PT, we’re going live for Running Brand Campaigns 👏🏼 This is for the creators who are ready to stop thinking their only option is: make video → send video → hope the brand hires you again. We’re getting into what happens behind the content: ✨ How campaigns are planned from start to finish ✨ How to build a strategy around what the brand actually needs ✨ What goes into managing creators + deliverables ✨ How to confidently pitch yourself for campaign-level work ✨ The skills that can move you from “UGC creator” into strategy + management roles brands pay REAL money for And yes we’re talking about skills you can get paid for without being the person filming every piece of content. 👀 This is one of those calls I REALLY don’t want you skipping if your goal is to make more money while creating less. 🗓️ Tomorrow ⏰ 8AM–10AM PT 📍 Zoom link is already inside the calendar event Comment “I’M THERE” if I’m seeing you tomorrow morning 👏🏼🔥