New Episode Up! Daniele Schittone talks about how he almost 3x’d his personal training income and significantly improving his work-life balance through Virtual Training. He talks about how he got into it, the incredible upsides, the skills necessary to get it done well, along with recommendations for anyone who wants to give it a go — check it out here

New episode up! Tim Dettmann returns to talk about the way he does marketing and how that helped him attract over 20,000 new HIT clients during his time as a marketing executive at Kieser Training Australia, and how you can use the same principles, strategies, and tactics in your own strength training business — check out the episode here

New episode is up! Luke Carlson joins the pod on the back of Discover Strength’s 20th anniversary and talks about the 20 big lessons he’s learned on what matters in building a really successful business and brand. He and Lawrence talk about the true role of the workout, how much marketing a studio owner should do, proper client education, training your trainers the right way (and the big mistakes some owners make), and more — check it out here

New podcast ep is up! In this previously members-only episode, Hannah Johnson talks about how having a specific “Proven Process” for your HIT business can help you attract more clients, generate more sessions, and stand out from the competition. Check out the episode here

New Episode Up: fit20 CEO Walter Vendel returns to talk about what you can learn from fit20’s simple, focused approach to building successful strength studios. We go into why becoming successful is simpler than you think (and how you might be overthinking things), exercise variety, high-traffic VS low-traffic locations, and selling once-a-week VS twice-a-week, and more — check it out here