Kindness + Good Service Creates Loyalty
Every time Adam and I are at a hotel and we receive amazing service, I always say, “Oh, I love this place! Everyone is so nice!” And Adam inevitably replies, “Well, of course—they’re paid to be nice.” And I always say, I don’t care! It still makes me so happy. I had the same experience recently at an Apple Store. Normally, walking into an Apple Store stresses me out—I dislike the waiting, the lines, and the feeling that you’re just a number. But the Apple Stores I’ve been to in LA and New York have always treated me with fast, excellent service. It reminded me: wherever you are, whatever you do, providing excellent service with kindness is everything. I don’t care if you’re being paid to do it or not—if you’re doing the job, do it with compassion and care. There’s nothing better than that. .