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Owned by Ali

Activity Book Creator Lab

304 members • Free

Create and publish your own activity books, including word searches, mazes, sudoku, crosswords, coloring pages and printables for Amazon KDP and Etsy.

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8 contributions to Public Skool
10k in affiliate commission on Skool
I'm calling this a small with because the revenue is not recurring. It's way harder than I thought to make recurring affiliate revenue with Skool. The biggest problem is people either cancelling right away or churning quicker than I'd like 😂 10k is a nice number, but if you take into account that it took 2 years to get here, it stops being that impressive 🤪 Sorry for double posting but I know some of you are not in Skoolers yet. --- Thinking of starting a Skool community? Sign up here. (ref. link)
10k in affiliate commission on Skool
1 like • Jul 6
Congratulations! 🎉 Keep up the great work! 👏
Is your Skool community Public or Private?
I'm working on something for all of us, but just wanted to make sure it will be something that you actually need 😂 Could you let me know the type of community you currently run?
Poll
14 members have voted
2 likes • Jun 22
My Skool community is private.
600 members 🙌
Hey everybody, thank you for making this happen!
600 members 🙌
2 likes • Feb 23
Congratulations! Keep up the good work.
3 likes • Dec '25
Wishing you a very Happy & Prosperous New Year! 🎉✨
Top 10 Meta Ads metrics you need to track and what they really mean
If you’ve ever opened Ads Manager and felt lost among all the numbers, don’t worry — everyone starts there. The good news is that you don’t need to track everything. There are just a few key metrics that actually tell you whether your ads are doing their job. Here’s a simple breakdown of the 10 most important ones: 1. CPM (Cost per 1,000 impressions) - This shows how much you pay for every thousand times your ad is displayed. It helps you understand how competitive your audience is. If your CPM is high, it usually means your audience is expensive or the quality of your ad is poor. 2. CPC (Cost per click) - Tells you how much each click costs. A high CPC means people are seeing your ad but not finding it interesting enough to click - usually a sign that your creative or copy could use some testing. 3. CTR (Click-through rate) - The percentage of people who click after seeing your ad. It’s one of the best indicators of whether your message catches attention. Anything around 1-2% is a good starting point for cold audiences in sales or leads campaigns. 4. Cost per result (or conversion) - Shows how much you pay for each desired action, like a lead or purchase. Always compare it to your target cost - what matters is not the number itself, but whether it makes sense for your business. 5. ROAS (Return on ad spend) - Probably the most important metric for e-commerce. It tells you how much revenue you make for every dollar spent on ads. A ROAS above 4 is generally considered healthy, but it depends on your margins. 6. Conversion rate - This measures what happens after the click - how many people actually take action on your site. If it’s below 2%, there might be a problem with your offer or the website itself. 7. Frequency - Shows how many times, on average, one person has seen your ad. Once you get above 4 or 5, people start tuning out. That’s a good sign to broaden your targeting and refresh your creative. 8. Reach - The number of unique people who’ve seen your ad. It’s useful for awareness campaigns and tracking how far your message is spreading.
Top 10 Meta Ads metrics you need to track and what they really mean
2 likes • Oct '25
Thanks for the informative post. I think you can add an 11th metric that’s very useful: Landing Page Views (LPV) & Cost per LPV: Not every click becomes a visit. Track how many users actually load the page. A low LPV/link-click ratio (<80%) signals slow load, heavy scripts, or mismatch. Fix page speed, trim pixels, compress images, and align ad-to-page. Improving LPV typically boosts CVR and lowers CPA without changing Ad spend.
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Ali Anjamparuthi
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@alianjamparuthi
Online Coach, Software Developer and Entrepreneur.

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Joined Sep 7, 2025
India
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