Hello everyone. So basically I just wanted to share my new results with the new ads that I've made. So the old ad was having a 20% off offer and also just one qualification question On the form Right, so it got me around 7 to 10 bucks, CPL And also most of the quality wasn't that good However, we got some jobs from it but nothing really fancy when it comes to the ROI What I did is I made a new offer which is a free quote instead of a 20% off and I added an extra qualification question So what happened is it showed me that the ad is learning limited And the results just literally just dropped off So what do I do?

Guys I've signed a junk removal client because that's literally my niche however I was stopping for about 7 months due to some issues and the lead quality isn't really good I have a CTR about %6.5 but and the CPL is $7 - $10 but it gets me tire kicker leads just wanting things for cheap. I was running it for a client before and I had these questions 1. are you interested in junk removal 2. how soon are you looking to get it done? but the current one is just the 1st question and with the old one I had the same ctr but the offer is 10% off not 20% off and the cpl was like $25 - $30 so do I leave the campaign for a bit and rely on volume or just increase the questions and decrease the discount?

I have about 2 ad sets and I just launched them literally 3 hours ago and these are the results. Should I stop running it or leave it for a bit?