Should you give away free coaching?
If you're struggling to land coaching clients… And you think offering free coaching first might be the answer? Then keep reading :-) You see, after offering a free coaching program for over a year… I was shocked by the data. Because out of the thousands of people who had access, only a TINY percentage did the work and finished the training. At first, I blamed myself. Maybe I wasn't clear enough? Maybe I needed to follow up more? But then I noticed a pattern... Because when we charged $5,000 for the same program, nearly ALL of them completed the training. You see… This is what free coaching does to people's psychology. When people get something for free, they don't value it. They don't use it. And most importantly - they don't believe in themselves. Think about it... How can someone believe in their ability to charge $1,500+ for coaching when they weren't even willing to invest in their own development? It creates this weird paradox: They want it free because it feels "safer"... But because it's free, they don't take action... Because they don't take action, they don't get results... And because they don't get results, they struggle to charge premium rates. It's a vicious cycle. And the worst part? It damages their self-belief. And makes them question if they're really cut out for this. When in reality, they just needed some skin in the game. Some commitment. Some accountability. Some proof they believe in themselves. I've seen this play out hundreds of times now. Free coaching might seem kind to offer… but it often does more harm than good. Both to your business AND to your clients' results. So, out of interest… Have you ever given away free coaching? What happened to those clients? Would love to hear your experience.